Descartes MacroPoint vs Shippeo:Which is more popular by branded search?
In August 2026, Shippeo had more branded searches than Descartes MacroPoint among freight visibility platforms worldwide. Shippeo was estimated to have 18.2K branded searches compared to Descartes MacroPoint’s 7.5K, and held a 20.9% Share of Search versus Descartes MacroPoint’s 8.6%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Descartes MacroPoint or Shippeo?
Compare platforms for tracking shipments and monitoring transportation milestones. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Shippeo, Descartes MacroPoint. The figures are in the table below the chart.
View monthly share of search table
| Month | project44 | GoComet | Shippeo | FourKites | Descartes MacroPoint |
|---|---|---|---|---|---|
| Oct 2025 | 24.5% | 18% | 32.9% | 15.5% | 9.1% |
| Nov 2025 | 28.6% | 18.5% | 27.8% | 15.9% | 9.2% |
| Dec 2025 | 24.8% | 19.6% | 29.4% | 16.7% | 9.5% |
| Jan 2026 | 27.9% | 22.1% | 27.1% | 15.5% | 7.5% |
| Feb 2026 | 27.5% | 21.7% | 26.7% | 15.2% | 9% |
| Mar 2026 | 31.7% | 20.5% | 25.2% | 14.2% | 8.4% |
| Apr 2026 | 24.9% | 24.1% | 29.4% | 13.6% | 7.9% |
| May 2026 | 30.5% | 17.3% | 31.6% | 12.1% | 8.5% |
| Jun 2026 | 28.4% | 22.4% | 27.4% | 12.8% | 9% |
| Jul 2026 | 26.3% | 25.4% | 25.4% | 14.6% | 8.4% |
| Aug 2026 | 30.2% | 25.6% | 20.9% | 14.8% | 8.6% |
| Sep 2026 | — | — | — | — | — |
How has the Descartes MacroPoint and Shippeo comparison changed over the last 12 months?
3 findings
- Shippeo was ahead of Descartes MacroPoint in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Descartes MacroPoint’s estimated Share of Search among freight visibility platforms worldwide moved from 9.1% to 8.6%, and its estimated monthly branded searches held steady at 7.5K.
- Across the 11 months ending August 2026, Shippeo’s estimated Share of Search among freight visibility platforms worldwide moved from 32.9% to 20.9%, and its estimated monthly branded searches moved from 27.3K to 18.2K.
How did search popularity change for freight visibility platforms worldwide in August 2026?
1 change
In August 2026, Shippeo lost estimated Share of Search among freight visibility platforms worldwide, from 25.4% to 20.9%.
How each brand is measured
Brandwave collects information about searches that people make online using Descartes MacroPoint’s and Shippeo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Descartes MacroPoint
4 branded search terms
- descartes macropoint
- descartes macropoint app
- macropoint
- macropoint com
Shippeo
3 branded search terms
- shippeo
- shippeo app
- shippeo com
Put your own brand in this comparison
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