Brandwave

Descartes MacroPoint vs FourKites:Which is more popular by branded search?

In August 2026, FourKites had more branded searches than Descartes MacroPoint among freight visibility platforms worldwide. FourKites was estimated to have 12.9K branded searches compared to Descartes MacroPoint’s 7.5K, and held a 14.8% Share of Search versus Descartes MacroPoint’s 8.6%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among freight visibility platforms worldwide in August 2026Which is more popular in search, Descartes MacroPoint or FourKites?
Descartes MacroPoint8.6%7.5K searches
vs
FourKites14.8%12.9K searches

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Which is more popular in search, Descartes MacroPoint or FourKites?

Compare platforms for tracking shipments and monitoring transportation milestones. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Descartes MacroPoint and FourKites among freight visibility platforms worldwide, by month

Share of Search by month for FourKites, Descartes MacroPoint. The figures are in the table below the chart.

View monthly share of search table
Monthproject44GoCometShippeoFourKitesDescartes MacroPoint
Oct 202524.5%18%32.9%15.5%9.1%
Nov 202528.6%18.5%27.8%15.9%9.2%
Dec 202524.8%19.6%29.4%16.7%9.5%
Jan 202627.9%22.1%27.1%15.5%7.5%
Feb 202627.5%21.7%26.7%15.2%9%
Mar 202631.7%20.5%25.2%14.2%8.4%
Apr 202624.9%24.1%29.4%13.6%7.9%
May 202630.5%17.3%31.6%12.1%8.5%
Jun 202628.4%22.4%27.4%12.8%9%
Jul 202626.3%25.4%25.4%14.6%8.4%
Aug 202630.2%25.6%20.9%14.8%8.6%
Sep 2026—————

How has the Descartes MacroPoint and FourKites comparison changed over the last 12 months?

How did search popularity change for freight visibility platforms worldwide in August 2026?

  1. FourKites’ estimated Share of Search among freight visibility platforms worldwide has gained ground for 3 months in a row, from 12.1% to 14.8% in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Descartes MacroPoint’s and FourKites’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Descartes MacroPoint

4 branded search terms

  • descartes macropoint
  • descartes macropoint app
  • macropoint
  • macropoint com

FourKites

5 branded search terms

  • four kites
  • fourkites
  • fourkites app
  • fourkites com
  • fourkites software

How the Brand Demand Index is measured

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