Cruise America vs Native Campervans:Which is more popular?
In September 2026, Cruise America had more branded searches than Native Campervans among campervan rentals worldwide. Cruise America had about 49,500 branded searches, while Native Campervans had 2,900. Cruise America made up 5.1% of all campervan rental searches we track, and Native Campervans accounted for 0.3%. When we asked ChatGPT and Google AI Overviews about campervan rentals, Native Campervans appeared in three of the five answers and Cruise America in two. Native Campervans was mentioned before Cruise America in three out of four answers that named either.
Who do people search for more?
Cruise America, about 17 searches for every 1 for Native Campervans
Who does AI mention more?
Native Campervans, mentioned in 3 of 5 answers, Cruise America in 2
Who does AI recommend more?
Native Campervans, named ahead of Cruise America in 3 of 4 answers
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Top campervan rentals in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Native Campervans was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Cruise America was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Native Campervans was listed before Cruise America in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Escape Campervans4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Outdoorsy3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
RVshare3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Native Campervans3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Cruise America2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Maui0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Spaceships0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Apollo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about campervan rentals
5 answers
Asked ChatGPT
“Which campervan rental company should I book?”
Asked ChatGPT
“What are the best campervan rental companies?”
Asked ChatGPT
“What's the best campervan rental company for a road trip?”
Searched Google, AI Overview
“campervan rental company”
Searched Google, AI Overview
“campervan hire”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Cruise America or Native Campervans more popular in search?
This chart shows how often people search Google for Cruise America and Native Campervans by name. Each line represents a brand's share of searches for all eight campervan rentals we track, month by month, from English-language searches worldwide.
Share of searches by month for Cruise America, Native Campervans. The figures are in the table below the chart.
View monthly share of searches table
| Month | Maui | Spaceships | Outdoorsy | Cruise America | RVshare | Escape Campervans | Native Campervans | Apollo |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 58.1% | 21.2% | 8% | 5.2% | 6.4% | 0.86% | 0.25% | <0.01% |
| Nov 2025 | 60.7% | 22.2% | 6.8% | 4.5% | 3.7% | 2% | 0.21% | 0.01% |
| Dec 2025 | 61.5% | 22.5% | 6.6% | 3.7% | 4.5% | 0.91% | 0.21% | 0.01% |
| Jan 2026 | 56% | 25.1% | 7.7% | 5% | 5% | 0.83% | 0.3% | 0.01% |
| Feb 2026 | 59.3% | 21.7% | 8.1% | 4.4% | 5.3% | 0.87% | 0.26% | 0.01% |
| Mar 2026 | 58.9% | 21.5% | 8.1% | 5.3% | 5.3% | 0.71% | 0.25% | <0.01% |
| Apr 2026 | 50.3% | 27.6% | 9.9% | 5.5% | 5.5% | 0.74% | 0.33% | <0.01% |
| May 2026 | 51.7% | 23.1% | 10.2% | 7% | 7% | 0.76% | 0.34% | <0.01% |
| Jun 2026 | 52% | 19% | 12.5% | 7% | 8.6% | 0.62% | 0.34% | <0.01% |
| Jul 2026 | 57.7% | 17.2% | 11.3% | 6.3% | 6.3% | 0.69% | 0.31% | <0.01% |
| Aug 2026 | 52.8% | 23.6% | 10.8% | 5.8% | 5.8% | 0.78% | 0.35% | <0.01% |
| Sep 2026 | 56.2% | 25.1% | 7.7% | 5.1% | 5.1% | 0.55% | 0.3% | <0.01% |
How has the Cruise America and Native Campervans comparison changed over the last 12 months?
3 findings
- Cruise America was ahead of Native Campervans in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Cruise America’s share of searches among campervan rentals worldwide moved from 5.2% to 5.1%, and its estimated monthly branded searches held steady at 49.5K.
- Across the 12 months ending September 2026, Native Campervans’ share of searches among campervan rentals worldwide moved from 0.25% to 0.3%, and its estimated monthly branded searches moved from 2.4K to 2.9K.
How did search popularity change for campervan rentals worldwide in September 2026?
2 changes
In September 2026, Cruise America lost share of searches among campervan rentals worldwide, from 5.8% to 5.1%.
Estimated monthly branded searches for Native Campervans worldwide rose 20.8% over 12 measured months, from 2.4K to 2.9K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Cruise America’s and Native Campervans’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cruise America
1 branded search term
- cruise america
Native Campervans
1 branded search term
- native campervans
Other head-to-heads among campervan rentals
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