Brandwave

Common Thread Collective vs Corra:Which is searched more?

In September 2026, Corra had more branded searches than Common Thread Collective among ecommerce agencies worldwide. Corra had about 74,000 branded searches, while Common Thread Collective had 2,900. Corra made up 66.2% of all ecommerce agency searches we track, and Common Thread Collective accounted for 2.6%. These are worldwide searches for English-language branded terms.

Share of searches among ecommerce agencies worldwide in September 2026Is Common Thread Collective or Corra more popular in search?
Common Thread Collective2.6%2.9K searches
vs
Corra66.2%74K searches

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Is Common Thread Collective or Corra more popular in search?

Compare the agencies that build and grow online stores. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Common Thread Collective and Corra among ecommerce agencies worldwide, by month

Share of searches by month for Corra, Common Thread Collective. The figures are in the table below the chart.

View monthly share of searches table
MonthCorraCoalition TechnologiesSheroCommon Thread CollectiveDisruptive AdvertisingGorilla GroupBlue Acorn iCiP3 MediaBVAccel
Oct 202577.7%8.5%8.5%1.7%1.7%1.1%0.42%0.28%0.01%
Nov 202571.4%14.3%9.6%1.5%1.5%1%0.47%0.21%0.02%
Dec 202573.4%8%12%2.4%1.9%1.3%0.59%0.32%0.03%
Jan 202672.2%11.8%9.7%1.9%2%1.3%0.57%0.57%0.02%
Feb 202669.6%11.4%11.4%2.3%2.3%1.8%0.68%0.55%0.02%
Mar 202663.8%15.6%12.8%2.5%2.6%1.6%0.62%0.41%0.03%
Apr 202663.7%19.1%10.4%2.5%2.1%1.4%0.51%0.28%0.03%
May 202666.9%16.4%10.9%2.2%1.5%1.2%0.43%0.43%0.03%
Jun 202672.8%11.9%9.7%2.3%1.3%1%0.58%0.31%<0.01%
Jul 202668.3%13.7%11.2%2.7%1.5%1.5%0.81%0.36%0.03%
Aug 202656.2%20.6%16.8%2.7%1.5%0.93%0.82%0.45%0.02%
Sep 202666.2%13.2%13.2%2.6%2.2%1.2%0.9%0.43%0.02%

How has the Common Thread Collective and Corra comparison changed over the last 12 months?

3 findings

How did search popularity change for ecommerce agencies worldwide in September 2026?

2 changes

  1. In September 2026, Corra gained share of searches among ecommerce agencies worldwide, from 56.2% to 66.2%.

  2. Estimated monthly branded searches for Common Thread Collective worldwide rose 20.8% over 12 measured months, from 2.4K to 2.9K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Common Thread Collective’s and Corra’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Common Thread Collective

1 branded search term

  • common thread collective

Corra

1 branded search term

  • corra

How the Brand Demand Index is measured

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