Brandwave

Clearbit vs Prospeo:Which is more popular?

In September 2026, Prospeo had more branded searches than Clearbit among data enrichment platforms worldwide. Prospeo had about 29,000 branded searches, while Clearbit had 5,400. Prospeo made up 3.5% of all data enrichment platform searches we track, and Clearbit accounted for 0.64%. When we asked ChatGPT and Google AI Overviews about data enrichment platforms, Clearbit appeared in one of the five answers and Prospeo in none.

Among data enrichment platforms worldwide in September 2026

Who do people search for more?

Prospeo, about 5 searches for every 1 for Clearbit

Prospeo 29K searchesClearbit 5.4K searches

Who does AI mention more?

Clearbit, mentioned in 1 of 5 answers, Prospeo in 0

Clearbit in 1 of 5Prospeo in 0 of 5

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Top data enrichment platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Clearbit was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Prospeo did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Clay1st
  2. Apollo2nd
  3. ZoomInfo3rd
  4. Cognism4th
  5. Lusha5th
  6. People Data Labs6th
  7. Clearbit7th
  8. Prospeo–
  9. FullContact–
  10. Dropcontact–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Apollo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ZoomInfo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Clay5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Cognism5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lusha3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • People Data Labs2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Clearbit1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Prospeo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • FullContact0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Dropcontact0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about data enrichment platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Clearbit or Prospeo more popular in search?

This chart shows how often people search Google for Clearbit and Prospeo by name. Each line represents a brand's share of searches for all ten data enrichment platforms we track, month by month, from English-language searches worldwide.

Clearbit and Prospeo among data enrichment platforms worldwide, by month

Share of searches by month for Prospeo, Clearbit. The figures are in the table below the chart.

View monthly share of searches table
MonthApolloZoomInfoLushaClayProspeoCognismFullContactPeople Data LabsClearbitDropcontact
Oct 202523.5%32.7%26.7%3.5%1.4%5.4%2.4%1.1%2.4%0.88%
Nov 202529%27.6%27.5%3%1.4%4.5%2.5%1.1%2.5%0.9%
Dec 202527.4%31.8%26%3.4%1.3%3.5%2.4%1%2.3%0.85%
Jan 202627.2%31.5%25.8%3.4%2%4.2%1.9%1%2.3%0.69%
Feb 202627%31.3%25.6%4%2.4%4.2%1.9%1%1.9%0.69%
Mar 202632.7%31.4%20.9%3.9%2.4%3.5%1.6%1%1.9%0.69%
Apr 202637.2%29.4%19.6%3.1%2.8%3.2%1.8%0.79%1.4%0.64%
May 202635.3%27.7%22.6%3.5%3.2%3.1%1.7%0.91%1.4%0.61%
Jun 202631%29.5%24.1%3.7%3.4%3.3%1.8%1.2%1.2%0.79%
Jul 202631.4%29.9%24.4%3.1%3.5%3.3%1.5%1.2%0.98%0.66%
Aug 202635%27.2%22.3%3.5%3.9%3%2%1.3%1.1%0.59%
Sep 202637.4%23.9%23.9%3.7%3.5%3.2%2.2%0.96%0.64%0.64%

How has the Clearbit and Prospeo comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: Prospeo took it in February 2026.
  • Across the 12 months ending September 2026, Clearbit’s share of searches among data enrichment platforms worldwide moved from 2.4% to 0.64%, and its estimated monthly branded searches moved from 18.1K to 5.4K.
  • Across the 12 months ending September 2026, Prospeo’s share of searches among data enrichment platforms worldwide moved from 1.4% to 3.5%, and its estimated monthly branded searches moved from 10.3K to 29K.

How did search popularity change for data enrichment platforms worldwide in September 2026?

2 changes
  1. In September 2026, Prospeo fell from 4th to 5th among data enrichment platforms worldwide.

  2. Estimated monthly branded searches for Clearbit worldwide fell 70.2% over 12 measured months, from 18.1K to 5.4K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Clearbit’s and Prospeo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Clearbit

1 branded search term

  • clearbit

Prospeo

3 branded search terms

  • prospeo
  • prospeo app
  • prospeo io

How the Brand Demand Index is measured

Other head-to-heads among data enrichment platforms

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