Brandwave

CleanCloud vs StarchUp:Which is more popular?

In September 2026, CleanCloud had more branded searches than StarchUp among laundry and dry cleaning software worldwide. CleanCloud had about 6,600 branded searches, while StarchUp had 70. CleanCloud made up 32.9% of all laundry and dry cleaning software searches we track, and StarchUp accounted for 0.35%. When we asked ChatGPT and Google AI Overviews about laundry and dry cleaning software, CleanCloud appeared in all five answers and StarchUp in one. CleanCloud was mentioned before StarchUp in every answer.

Among laundry and dry cleaning software worldwide in September 2026

Who do people search for more?

CleanCloud, about 94 searches for every 1 for StarchUp

CleanCloud 6.6K searchesStarchUp 70 searches

Who does AI mention more?

CleanCloud, mentioned in every answer we collected

CleanCloud in 5 of 5StarchUp in 1 of 5

Who does AI recommend more?

CleanCloud, named ahead of StarchUp in every answer

CleanCloud first in 5StarchUp never first

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Top laundry and dry cleaning software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, CleanCloud appeared in all five answers. StarchUp was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. CleanCloud was listed before StarchUp in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. CleanCloud1st
  2. Cents2nd
  3. Geelus3rd
  4. Wash-Dry-Fold POS4th
  5. Quick Dry Cleaning Software5th
  6. StarchUp6th
  7. Curbside Laundries7th
  8. SPOT Business Systems–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • CleanCloud5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Cents3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Geelus2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Quick Dry Cleaning Software2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Wash-Dry-Fold POS2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Curbside Laundries1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • StarchUp1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SPOT Business Systems0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about laundry and dry cleaning software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is CleanCloud or StarchUp more popular in search?

This chart shows how often people search Google for CleanCloud and StarchUp by name. Each line represents a brand's share of searches for all eight laundry and dry cleaning software we track, month by month, from English-language searches worldwide.

CleanCloud and StarchUp among laundry and dry cleaning software worldwide, by month

Share of searches by month for CleanCloud, StarchUp. The figures are in the table below the chart.

View monthly share of searches table
MonthGeelusCleanCloudQuick Dry Cleaning SoftwareCentsCurbside LaundriesWash-Dry-Fold POSSPOT Business SystemsStarchUp
Oct 202545.8%37.3%7.3%1.8%2.7%2.7%0.51%1.8%
Nov 202544.7%36.4%7.2%2.6%3.3%2.6%0.5%2.6%
Dec 202545.2%36.8%7.2%3.3%2.7%2.7%0.39%1.8%
Jan 202639.3%39.3%9.5%2.3%3.5%4.3%0.54%1.3%
Feb 202635.3%43.2%10.5%3.1%3.1%3.1%0.46%1.1%
Mar 202636.1%44.3%8.8%2.6%3.2%3.2%0.6%1.1%
Apr 202644.5%36.3%8.8%1.8%4.8%2.6%0.38%0.77%
May 202645%36.7%8.9%1.8%3.3%3.3%0.61%0.5%
Jun 202645.1%36.7%8.9%1.8%3.3%3.3%0.39%0.61%
Jul 202644.4%36.2%10.4%2.1%2.6%3.2%0.38%0.6%
Aug 202644.4%36.2%8.8%3.2%3.2%3.2%0.6%0.38%
Sep 202649.3%32.9%9.5%2.9%2.4%2.4%0.35%0.35%

How has the CleanCloud and StarchUp comparison changed over the last 12 months?

3 findings

How did search popularity change for laundry and dry cleaning software worldwide in September 2026?

2 changes
  1. In September 2026, CleanCloud lost share of searches among laundry and dry cleaning software worldwide, from 36.2% to 32.9%.

  2. Estimated monthly branded searches for StarchUp worldwide fell 78.1% over 12 measured months, from 320 to 70 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using CleanCloud’s and StarchUp’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CleanCloud

1 branded search term

  • cleancloud

StarchUp

1 branded search term

  • starchup

How the Brand Demand Index is measured

Other head-to-heads among laundry and dry cleaning software

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