Cash Flow Frog vs Fathom:Which is more popular by branded search?
In August 2026, Cash Flow Frog had more branded searches than Fathom among cash flow forecasting platforms worldwide. Cash Flow Frog was estimated to have 680 branded searches compared to Fathom’s 510, and held a 3.4% Share of Search versus Fathom’s 2.6%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Cash Flow Frog or Fathom?
Compare services and tools used to forecast and manage business cash flow. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Cash Flow Frog, Fathom. The figures are in the table below the chart.
View monthly share of search table
| Month | Agicap | Cash Flow Frog | Fathom | Float | Dryrun |
|---|---|---|---|---|---|
| Oct 2025 | 93.7% | 2.7% | 1.7% | 1.7% | 0.11% |
| Nov 2025 | 92.4% | 3.4% | 2.1% | 2% | 0.1% |
| Dec 2025 | 92.8% | 3.8% | 1.9% | 1.4% | 0.17% |
| Jan 2026 | 92.3% | 4% | 1.9% | 1.7% | 0.14% |
| Feb 2026 | 92.1% | 3.8% | 2.3% | 1.7% | 0.17% |
| Mar 2026 | 93.2% | 2.8% | 1.8% | 2% | 0.14% |
| Apr 2026 | 92.8% | 3.3% | 2% | 1.7% | 0.17% |
| May 2026 | 93.3% | 2.9% | 2% | 1.7% | 0.1% |
| Jun 2026 | 94.8% | 2.4% | 1.5% | 1.1% | 0.1% |
| Jul 2026 | 94.4% | 2.4% | 1.8% | 1.4% | 0.07% |
| Aug 2026 | 92.2% | 3.4% | 2.6% | 1.7% | 0.1% |
| Sep 2026 | — | — | — | — | — |
How has the Cash Flow Frog and Fathom comparison changed over the last 12 months?
3 findings
- Cash Flow Frog was ahead of Fathom in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Cash Flow Frog’s estimated Share of Search among cash flow forecasting platforms worldwide moved from 2.7% to 3.4%, and its estimated monthly branded searches moved from 970 to 680.
- Across the 11 months ending August 2026, Fathom’s estimated Share of Search among cash flow forecasting platforms worldwide moved from 1.7% to 2.6%, and its estimated monthly branded searches moved from 620 to 510.
How did search popularity change for cash flow forecasting platforms worldwide in August 2026?
2 changes
In August 2026, Cash Flow Frog gained estimated Share of Search among cash flow forecasting platforms worldwide, from 2.4% to 3.4%.
In August 2026, Fathom gained estimated Share of Search among cash flow forecasting platforms worldwide, from 1.8% to 2.6%.
How each brand is measured
Brandwave collects information about searches that people make online using Cash Flow Frog’s and Fathom’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cash Flow Frog
2 branded search terms
- cash flow frog
- cashflowfrog
Fathom
4 branded search terms
- fathom accounting
- fathom cash flow
- fathom financial reporting
- fathomhq com
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