Brandwave

CartHook vs PayPal:Which is searched more?

In September 2026, PayPal had more branded searches than CartHook among checkout optimisation platforms worldwide. PayPal had about 390 branded searches, while CartHook had 320. PayPal made up 2% of all checkout optimisation platform searches we track, and CartHook accounted for 1.6%. These are worldwide searches for English-language branded terms.

Share of searches among checkout optimisation platforms worldwide in September 2026Is CartHook or PayPal more popular in search?
CartHook1.6%320 searches
vs
PayPal2%390 searches

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Is CartHook or PayPal more popular in search?

Compare the tools used to improve checkout conversion. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

CartHook and PayPal among checkout optimisation platforms worldwide, by month

Share of searches by month for PayPal, CartHook. The figures are in the table below the chart.

View monthly share of searches table
MonthStripeCheckout ChampShopifyAfterSellZipifyBoltPayPalCartHook
Oct 202551.5%12.3%15.3%8.1%5.5%3.1%3.1%1.1%
Nov 202554.9%10.9%13.1%7.3%5.9%3.3%3.3%1.5%
Dec 202550.8%12.3%12.3%8.2%8.2%3.7%3%1.3%
Jan 202653.5%12.8%12.8%7.1%5.7%3.2%3.2%1.7%
Feb 202654.5%13.1%13.1%7.2%4.5%3.2%3.2%1.2%
Mar 202652.3%12.5%15.6%8.2%4.3%3.1%2.6%1.4%
Apr 202653.5%12.8%12.8%8.4%5.7%3.2%2.1%1.4%
May 202653.1%12.7%12.7%7%7%3.9%2.1%1.4%
Jun 202654.1%13%13%8.5%4.5%2.6%2.6%1.7%
Jul 202656%13.4%13.4%7.4%4.1%2.7%1.8%1.2%
Aug 202650.4%14.8%14.8%9.7%4.5%3%1.6%1.3%
Sep 202649.7%14.6%14.6%9.5%4.4%3.6%2%1.6%

How has the CartHook and PayPal comparison changed over the last 12 months?

3 findings

How did search popularity change for checkout optimisation platforms worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for CartHook worldwide rose 23.1% over 12 measured months, from 260 to 320 in September 2026.

  2. Estimated monthly branded searches for PayPal worldwide fell 45.8% over 12 measured months, from 720 to 390 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using CartHook’s and PayPal’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CartHook

1 branded search term

  • carthook

PayPal

1 branded search term

  • paypal fastlane

How the Brand Demand Index is measured

Other head-to-heads among checkout optimisation platforms

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