CalDigit vs Kensington:Which is more popular by branded search?

Name: CalDigit vs Kensington: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Kensington had more branded searches than CalDigit among docking station brands worldwide. Kensington was estimated to have 450K branded searches compared to CalDigit’s 18.1K, and held a 17.4% Share of Search versus CalDigit’s 0.7%. These are worldwide searches for English-language branded terms.

Share of Search among docking station brands worldwide in August 2026Which is more popular in search, CalDigit or Kensington?

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Which is more popular in search, CalDigit or Kensington?

Compare the docking station brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

CalDigit and Kensington among docking station brands worldwide, by month

Month	Anker	UGREEN	Kensington	Belkin	CalDigit	Plugable
Oct 2025	49.4%	22.7%	18.6%	8.3%	0.75%	0.27%
Nov 2025	50.2%	22.3%	18.2%	8.1%	0.9%	0.27%
Dec 2025	48.7%	22.9%	18.8%	8.4%	0.93%	0.28%
Jan 2026	50.6%	22.1%	18.1%	8.1%	0.89%	0.27%
Feb 2026	50.3%	22.2%	18.2%	8.1%	0.89%	0.27%
Mar 2026	52.5%	21.2%	17.4%	7.8%	0.86%	0.25%
Apr 2026	53.1%	21.7%	17.7%	6.5%	0.71%	0.26%
May 2026	52.4%	21.4%	17.5%	7.8%	0.7%	0.21%
Jun 2026	52.4%	21.4%	17.5%	7.8%	0.7%	0.26%
Jul 2026	52.2%	22.2%	18.2%	6.7%	0.6%	0.22%
Aug 2026	52.6%	21.3%	17.4%	7.8%	0.7%	0.21%
Sep 2026	—	—	—	—	—	—

How has the CalDigit and Kensington comparison changed over the last 12 months?

3 findings

Kensington was ahead of CalDigit in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, CalDigit’s estimated Share of Search among docking station brands worldwide moved from 0.75% to 0.7%, and its estimated monthly branded searches held steady at 18.1K.
Across the 11 months ending August 2026, Kensington’s estimated Share of Search among docking station brands worldwide moved from 18.6% to 17.4%, and its estimated monthly branded searches held steady at 450K.

How did search popularity change for docking station brands worldwide in August 2026?

1 change

In August 2026, Kensington lost estimated Share of Search among docking station brands worldwide, from 18.2% to 17.4%.

How each brand is measured

Brandwave collects information about searches that people make online using CalDigit’s and Kensington’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.