Brandwave

Bunnings vs Marshall:Which is searched more?

In September 2026, Bunnings had more branded searches than Marshall among brick Trowel brands worldwide. Bunnings was estimated to have 4.1M branded searches compared to Marshall’s 503K, and held a 70.1% Share of Search versus Marshall’s 8.6%. These are worldwide searches for English-language branded terms.

Share of Search among brick Trowel brands worldwide in September 2026Which is more popular in search, Bunnings or Marshall?
Bunnings70.1%4.1M searches
vs
Marshall8.6%503K searches

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Which is more popular in search, Bunnings or Marshall?

Compare the brick trowel brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bunnings and Marshall among brick Trowel brands worldwide, by month

Share of Search by month for Bunnings, Marshall. The figures are in the table below the chart.

View monthly share of search table
MonthBunningsB&QMarshallHuskyHomebaseKennedy
Oct 202575%18.3%6.3%0.27%0.1%0.03%
Nov 202574.8%18.2%6.5%0.33%0.09%0.03%
Dec 202580.6%13.2%5.9%0.29%0.08%0.02%
Jan 202675%18.3%6.3%0.27%0.1%0.02%
Feb 202672.8%21.7%5.1%0.26%0.1%0.03%
Mar 202668.6%25.1%5.9%0.3%0.1%0.03%
Apr 202665%29.1%5.6%0.24%0.11%0.03%
May 202660.3%32.9%6.4%0.27%0.13%0.03%
Jun 202663.3%28.3%7.9%0.28%0.13%0.02%
Jul 202662.3%27.9%9.4%0.28%0.1%0.03%
Aug 202662.2%27.9%9.5%0.27%0.11%0.03%
Sep 202670.1%20.9%8.6%0.21%0.08%0.03%

How has the Bunnings and Marshall comparison changed over the last 12 months?

  • Bunnings was ahead of Marshall in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bunnings’ estimated Share of Search among brick Trowel brands worldwide moved from 75% to 70.1%, and its estimated monthly branded searches moved from 5M to 4.1M.
  • Across the 12 months ending September 2026, Marshall’s estimated Share of Search among brick Trowel brands worldwide moved from 6.3% to 8.6%, and its estimated monthly branded searches moved from 421K to 503K.

How did search popularity change for brick Trowel brands worldwide in September 2026?

  1. In September 2026, Bunnings gained estimated Share of Search among brick Trowel brands worldwide, from 62.2% to 70.1%.

  2. In September 2026, Marshall lost estimated Share of Search among brick Trowel brands worldwide, from 9.5% to 8.6%.

Other head-to-heads among brick Trowel brands

How each brand is measured

Brandwave collects information about searches that people make online using Bunnings’ and Marshall’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bunnings

1 branded search term

  • bunnings

Marshall

4 branded search terms

  • bluetooth speaker marshall
  • marshall bluetooth speaker
  • marshall emberton
  • marshall speaker

How the Brand Demand Index is measured

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