Brandwave

Bundaberg vs Liber & Co.:Which is more popular?

In October 2026, Bundaberg had more branded searches than Liber & Co. among drink mixers worldwide. Bundaberg had about 54,000 branded searches, while Liber & Co. had 2,400. Bundaberg made up 40.3% of all drink mixer searches we track, and Liber & Co. accounted for 1.8%. When we asked ChatGPT and Google AI Overviews about drink mixers, Liber & Co. appeared in three of the five answers and Bundaberg in one. Liber & Co. was mentioned before Bundaberg in three out of four answers that named either.

Among drink mixers worldwide in October 2026

Who do people search for more?

Bundaberg, about 22 searches for every 1 for Liber & Co.

Bundaberg 54K searchesLiber & Co. 2.4K searches

Who does AI mention more?

Liber & Co., mentioned in 3 of 5 answers, Bundaberg in 1

Liber & Co. in 3 of 5Bundaberg in 1 of 5

Who does AI recommend more?

Liber & Co., named ahead of Bundaberg in 3 of 4 answers

Liber & Co. first in 3Bundaberg first in 1

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Top drink mixers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Liber & Co. was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Bundaberg was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Liber & Co. was listed before Bundaberg in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fever-Tree1st
  2. Q Mixers2nd
  3. Liber & Co.3rd
  4. Bundaberg4th
  5. Fentimans5th
  6. Belvoir–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fever-Tree5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Q Mixers5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Liber & Co.3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bundaberg1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fentimans1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Belvoir0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about drink mixers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Bundaberg or Liber & Co. more popular in search?

This chart shows how often people search Google for Bundaberg and Liber & Co. by name. Each line represents a brand's share of searches for all six drink mixer brands we track, month by month, from English-language searches worldwide.

Bundaberg and Liber & Co. among drink mixers worldwide, by month

Share of searches by month for Bundaberg, Liber & Co.. The figures are in the table below the chart.

View monthly share of searches table
MonthFever-TreeBundabergFentimansBelvoirLiber & Co.Q Mixers
Nov 202548.2%35.2%10.7%2.1%2.3%1.5%
Dec 202549.9%36.4%9.1%1.6%2%1%
Jan 202648.1%35.1%10.8%2.1%2.3%1.5%
Feb 202648.7%35.5%9.7%2.2%1.9%1.9%
Mar 202644.6%39.2%9.9%2%2.1%2.1%
Apr 202652.8%31.5%9.6%1.9%2.1%2.1%
May 202651.4%30.7%11.4%2.3%2.5%1.7%
Jun 202652.3%31.2%10.4%2.3%2.1%1.7%
Jul 202652.5%31.3%10.3%2.4%2.1%1.4%
Aug 202656.6%28.1%10.3%2%1.8%1.2%
Sep 202653.4%31.9%9.7%2%1.7%1.4%
Oct 202645.2%40.3%9.3%2.1%1.8%1.4%

How has branded search for Bundaberg and Liber & Co. changed worldwide over the last 12 months?

3 findings
  • Bundaberg was ahead of Liber & Co. in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, Bundaberg’s share of searches among drink mixers worldwide moved from 35.2% to 40.3%, and its estimated monthly branded searches moved from 44.2K to 54K.
  • Across the 12 months ending October 2026, Liber & Co.’s share of searches among drink mixers worldwide moved from 2.3% to 1.8%, and its estimated monthly branded searches moved from 2.9K to 2.4K.

How did search popularity change for drink mixers worldwide in October 2026?

2 changes

  1. In October 2026, Bundaberg gained share of searches among drink mixers worldwide, from 31.9% to 40.3%.

  2. Estimated monthly branded searches for Liber & Co. worldwide fell 17.2% over 12 measured months, from 2.9K to 2.4K in October 2026.

How are Bundaberg’s and Liber & Co.’s branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Bundaberg’s and Liber & Co.’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bundaberg

4 branded search terms

  • bundaberg cordial
  • bundaberg ginger ale
  • bundaberg ginger beer
  • bundaberg mixers

Liber & Co.

1 branded search term

  • liber and co

How the Brand Demand Index is measured

Other head-to-heads among drink mixers

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