Brandwave

BTECH vs FlexRadio:Which is more popular?

In September 2026, BTECH had more branded searches than FlexRadio among ham radio brands worldwide. BTECH had about 8,300 branded searches, while FlexRadio had 6,600. BTECH made up 4.2% of all ham radio brand searches we track, and FlexRadio accounted for 3.3%. When we asked ChatGPT and Google AI Overviews about ham radio brands, FlexRadio appeared in one of the five answers and BTECH in none.

Among ham radio brands worldwide in September 2026

Who do people search for more?

BTECH, about 26% more searches than FlexRadio

BTECH 8.3K searchesFlexRadio 6.6K searches

Who does AI mention more?

FlexRadio, mentioned in 1 of 5 answers, BTECH in 0

FlexRadio in 1 of 5BTECH in 0 of 5

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Top ham radio brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, FlexRadio was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. BTECH did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Yaesu1st
  2. Baofeng2nd
  3. Kenwood3rd
  4. Icom4th
  5. AnyTone5th
  6. Elecraft6th
  7. Xiegu6th
  8. TIDRADIO8th
  9. FlexRadio9th
  10. +1 more
  11. BTECH–
  12. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Baofeng5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Yaesu4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kenwood3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • AnyTone2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Xiegu2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Icom1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Radioddity1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • TIDRADIO1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • FlexRadio1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • BTECH0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+2 more

See every answer about ham radio brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 27, 2026.

Is BTECH or FlexRadio more popular in search?

This chart shows how often people search Google for BTECH and FlexRadio by name. Each line represents a brand's share of searches for all 12 ham radio brands we track, month by month, from English-language searches worldwide.

BTECH and FlexRadio among ham radio brands worldwide, by month

Share of searches by month for BTECH, FlexRadio. The figures are in the table below the chart.

View monthly share of searches table
MonthBaofengYaesuIcomRadioddityBTECHTIDRADIOFlexRadioQuanshengAnyToneElecraftXieguKenwood
Oct 202547%16%8%5.9%1.6%4.8%3.9%4.8%2.6%2.6%1.4%1.4%
Nov 202546.2%15.9%7.4%7.1%1.8%4.8%4.8%3.9%2.6%2.6%1.4%1.5%
Dec 202546.3%16%7.4%5.8%2.4%4.8%4.8%3.9%3.2%2.6%1.4%1.4%
Jan 202649.9%14.2%7.1%5.2%3%5.2%3.5%4.2%2.8%2.3%1.2%1.4%
Feb 202648.8%13.8%7.8%6.2%2.1%5%3.4%4.1%3.4%2.7%1.5%1.3%
Mar 202645.6%15.5%7.8%7%2.8%4.7%3.8%3.8%3.1%3.1%1.4%1.5%
Apr 202647.4%13.4%8.1%6%3.1%4.9%4%4%3.3%3.3%1.2%1.4%
May 202643.8%14.7%9%6.6%2.3%5.4%4.4%4.4%2.9%3.6%1.3%1.7%
Jun 202645.6%15.6%8.8%5.7%2.2%4.7%4.7%3.8%2.5%3.8%1.4%1.3%
Jul 202646.3%13.1%9%7.1%2.7%4.8%3.9%3.9%2.6%3.2%2.1%1.4%
Aug 202643.4%14.8%8.4%8.1%5.6%4.4%3%3.6%2.4%3%2%1.4%
Sep 202648.5%13.7%7.7%6.1%4.2%4.1%3.3%3.3%2.7%2.7%2.2%1.3%

How has the BTECH and FlexRadio comparison changed over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending September 2026: BTECH took it in August 2026.
  • Across the 12 months ending September 2026, BTECH’s share of searches among ham radio brands worldwide moved from 1.6% to 4.2%, and its estimated monthly branded searches moved from 3.4K to 8.3K.
  • Across the 12 months ending September 2026, FlexRadio’s share of searches among ham radio brands worldwide moved from 3.9% to 3.3%, and its estimated monthly branded searches moved from 8.1K to 6.6K.

How did search popularity change for ham radio brands worldwide in September 2026?

2 changes
  1. In September 2026, BTECH lost share of searches among ham radio brands worldwide, from 5.6% to 4.2%.

  2. In September 2026, FlexRadio rose from 9th to 7th among ham radio brands worldwide.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using BTECH’s and FlexRadio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BTECH

2 branded search terms

  • btech radio
  • btech uv pro

FlexRadio

1 branded search term

  • flexradio

How the Brand Demand Index is measured

Other head-to-heads among ham radio brands

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