Brown & Brown vs Gallagher:Which is searched more?
In August 2026, Brown & Brown had more branded searches than Gallagher among insurance brokers worldwide. Brown & Brown was estimated to have 21.4K branded searches compared to Gallagher’s 10, and held a 14.5% Share of Search versus Gallagher’s <0.01%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Brown & Brown or Gallagher?
Compare the insurance brokers finance teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Brown & Brown, Gallagher. The figures are in the table below the chart.
View monthly share of search table
| Month | Brown & Brown | Gallagher |
|---|---|---|
| Oct 2025 | 11.4% | <0.01% |
| Nov 2025 | 15.3% | <0.01% |
| Dec 2025 | 15.3% | <0.01% |
| Jan 2026 | 14.5% | 0.01% |
| Feb 2026 | 13% | 0.01% |
| Mar 2026 | 15.4% | 0.02% |
| Apr 2026 | 15.3% | 0.01% |
| May 2026 | 15.3% | <0.01% |
| Jun 2026 | 16.3% | 0.01% |
| Jul 2026 | 14.4% | 0.01% |
| Aug 2026 | 14.5% | <0.01% |
| Sep 2026 | — | — |
How has the Brown & Brown and Gallagher comparison changed over the last 12 months?
3 findings
- Brown & Brown was ahead of Gallagher in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Brown & Brown’s estimated Share of Search among insurance brokers worldwide moved from 11.4% to 14.5%, and its estimated monthly branded searches moved from 26.2K to 21.4K.
- Across the 11 months ending August 2026, Gallagher’s estimated Share of Search among insurance brokers worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 20 to 10.
How did search popularity change for insurance brokers worldwide in August 2026?
2 changes
Estimated monthly branded searches for Gallagher worldwide fell 50% over 11 measured months, from 20 to 10 in August 2026.
Estimated monthly branded searches for Brown & Brown worldwide fell 18.3% over 11 measured months, from 26.2K to 21.4K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Brown & Brown’s and Gallagher’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Brown & Brown
2 branded search terms
- brown and brown insurance
- brown brown
Gallagher
1 branded search term
- gallagher eid
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.