Brandwave

Branston vs Sainsbury's:Which is more popular by branded search?

In August 2026, Sainsbury's had more branded searches than Branston among baked beans brands worldwide. Sainsbury's was estimated to have 9.1M branded searches compared to Branston’s 18.1K, and held a 49.9% Share of Search versus Branston’s 0.1%. These are worldwide searches for English-language branded terms.

Share of Search among baked beans brands worldwide in August 2026Which is more popular in search, Branston or Sainsbury's?
Branston0.1%18.1K searches
vs
Sainsbury's49.9%9.1M searches

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Which is more popular in search, Branston or Sainsbury's?

Compare the baked beans brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Branston and Sainsbury's among baked beans brands worldwide, by month

Share of Search by month for Sainsbury's, Branston. The figures are in the table below the chart.

View monthly share of search table
MonthSainsbury'sTescoPrincesHeinzBatchelorsBranston
Oct 202550.6%41.4%6.7%1.1%0.1%0.1%
Nov 202545.7%45.7%7.5%0.83%0.09%0.11%
Dec 202546.5%46.5%6.3%0.57%0.06%0.09%
Jan 202647.9%39.2%11.8%0.87%0.12%0.08%
Feb 202647.9%39.2%11.7%0.87%0.12%0.12%
Mar 202649.9%40.8%8.2%0.9%0.12%0.1%
Apr 202648%39.2%11.8%0.87%0.09%0.09%
May 202646.7%38.2%14%0.84%0.09%0.09%
Jun 202652.9%35.4%10.6%0.95%0.1%0.09%
Jul 202650%40.9%8.2%0.74%0.12%0.08%
Aug 202649.9%40.8%8.2%0.9%0.1%0.1%
Sep 2026——————

How has the Branston and Sainsbury's comparison changed over the last 12 months?

  • Sainsbury's was ahead of Branston in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Branston’s estimated Share of Search among baked beans brands worldwide held steady at 0.1%, and its estimated monthly branded searches held steady at 18.1K.
  • Across the 11 months ending August 2026, Sainsbury's’ estimated Share of Search among baked beans brands worldwide moved from 50.6% to 49.9%, and its estimated monthly branded searches held steady at 9.1M.

How did search popularity change for baked beans brands worldwide in August 2026?

Neither Branston nor Sainsbury's moved beyond provider rounding among baked beans brands in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Branston’s and Sainsbury's’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Branston

1 branded search term

  • branston

Sainsbury's

1 branded search term

  • sainsburys

How the Brand Demand Index is measured

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