Brandwave

Booqable vs InspiRent:Which is more popular?

In September 2026, Booqable had more branded searches than InspiRent among equipment rental software worldwide. Booqable had about 14,800 branded searches, while InspiRent had 2,400. Booqable made up 42.5% of all equipment rental software searches we track, and InspiRent accounted for 6.9%. When we asked ChatGPT and Google AI Overviews about equipment rental software, Booqable appeared in three of the five answers and InspiRent in none.

Among equipment rental software worldwide in September 2026

Who do people search for more?

Booqable, about 6 searches for every 1 for InspiRent

Booqable 14.8K searchesInspiRent 2.4K searches

Who does AI mention more?

Booqable, mentioned in 3 of 5 answers, InspiRent in 0

Booqable in 3 of 5InspiRent in 0 of 5

Who does AI recommend more?

Booqable, the only one of the two named

Booqable first in 3InspiRent never named

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Top equipment rental software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Booqable was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. InspiRent did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. EZRentOut1st
  2. Booqable2nd
  3. Rentman3rd
  4. Quipli4th
  5. Point of Rental5th
  6. Texada6th
  7. InspiRent–
  8. Current RMS–
  9. HireHop–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Rentman4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • EZRentOut4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Booqable3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Quipli3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Texada2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Point of Rental2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • InspiRent0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Current RMS0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • HireHop0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about equipment rental software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is Booqable or InspiRent more popular in search?

This chart shows how often people search Google for Booqable and InspiRent by name. Each line represents a brand's share of searches for all nine equipment rental software we track, month by month, from English-language searches worldwide.

Booqable and InspiRent among equipment rental software worldwide, by month

Share of searches by month for Booqable, InspiRent. The figures are in the table below the chart.

View monthly share of searches table
MonthBooqableTexadaPoint of RentalInspiRentRentmanCurrent RMSHireHopEZRentOutQuipli
Oct 202539%21.4%11.6%6.3%3.5%4.2%6.3%4.2%3.4%
Nov 202538.2%20.8%11.4%7.6%4.2%5%6%4.1%2.8%
Dec 202541.4%18.5%9.9%8.2%4.5%4.5%5.5%4.5%3%
Jan 202642.9%15.7%10.4%7%4%5.5%7%4.6%2.9%
Feb 202637.7%20.6%11.2%7.5%4%5.9%5.9%4.1%3.1%
Mar 202641.5%18.5%10.1%8.1%4.7%5.3%5.3%3.6%2.8%
Apr 202640.4%22.1%9.8%6.6%4.4%5.2%5.2%3.5%2.7%
May 202641.8%22.9%8.2%6.8%4.4%4.5%5.4%3.7%2.5%
Jun 202639.9%21.9%9.7%7.8%5.4%4.3%5.1%3.5%2.4%
Jul 202639.1%26.1%9.5%5%5.3%4.2%5%3.4%2.3%
Aug 202639.9%26.7%7.8%5.1%6%4.3%4.3%3.5%2.4%
Sep 202642.5%18.9%10.3%6.9%5.5%5.5%5.5%2.9%2.1%

How has the Booqable and InspiRent comparison changed over the last 12 months?

3 findings

How did search popularity change for equipment rental software worldwide in September 2026?

2 changes
  1. In September 2026, InspiRent overtook Rentman to rank 4th among equipment rental software worldwide, with 6.9% of the searches.

  2. In September 2026, Booqable gained share of searches among equipment rental software worldwide, from 39.9% to 42.5%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Booqable’s and InspiRent’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Booqable

1 branded search term

  • booqable

InspiRent

1 branded search term

  • inspirent

How the Brand Demand Index is measured

Other head-to-heads among equipment rental software

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