Bollinger vs Taittinger:Which is searched more?
In September 2026, Bollinger and Taittinger were level on Share of Search among champagne and sparkling wine brands worldwide, with an estimated 49.5K branded searches each, at 8.2% estimated Share of Search each. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Bollinger or Taittinger?
Compare the champagne and sparkling wine brands people celebrate. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Bollinger, Taittinger. The figures are in the table below the chart.
View monthly share of search table
| Month | Veuve Clicquot | Moët & Chandon | Bollinger | Taittinger |
|---|---|---|---|---|
| Oct 2025 | 49.2% | 32.8% | 9.9% | 8.1% |
| Nov 2025 | 50.8% | 34% | 8.4% | 6.8% |
| Dec 2025 | 47.3% | 38.6% | 7.7% | 6.4% |
| Jan 2026 | 50.8% | 34% | 8.4% | 6.8% |
| Feb 2026 | 49.1% | 32.9% | 9.9% | 8.1% |
| Mar 2026 | 44.9% | 36.7% | 11% | 7.4% |
| Apr 2026 | 53.3% | 29.2% | 8.8% | 8.8% |
| May 2026 | 50.1% | 33.4% | 8.2% | 8.2% |
| Jun 2026 | 50.1% | 33.4% | 8.2% | 8.2% |
| Jul 2026 | 46.6% | 38.1% | 7.7% | 7.7% |
| Aug 2026 | 45.8% | 37.4% | 7.5% | 9.2% |
| Sep 2026 | 50.1% | 33.4% | 8.2% | 8.2% |
How has the Bollinger and Taittinger comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Taittinger took it in August 2026.
- Across the 12 months ending September 2026, Bollinger’s estimated Share of Search among champagne and sparkling wine brands worldwide moved from 9.9% to 8.2%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
- Across the 12 months ending September 2026, Taittinger’s estimated Share of Search among champagne and sparkling wine brands worldwide moved from 8.1% to 8.2%, and its estimated monthly branded searches held steady at 49.5K.
How did search popularity change for champagne and sparkling wine brands worldwide in September 2026?
2 changes

In September 2026, Bollinger overtook Taittinger to rank 3rd among champagne and sparkling wine brands worldwide, with 8.2% estimated Share of Search.

In September 2026, Taittinger lost estimated Share of Search among champagne and sparkling wine brands worldwide, from 9.2% to 8.2%.
Other head-to-heads among champagne and sparkling wine brands
How each brand is measured
Brandwave collects information about searches that people make online using Bollinger’s and Taittinger’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bollinger
1 branded search term
- bollinger
Taittinger
1 branded search term
- taittinger

Put your own brand in this comparison
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