Brandwave

BloomNation vs Curate:Which is more popular?

In September 2026, BloomNation had more branded searches than Curate among florist software worldwide. BloomNation had about 6,600 branded searches, while Curate had 110. BloomNation made up 82% of all florist software searches we track, and Curate accounted for 1.4%. When we asked ChatGPT and Google AI Overviews about florist software, BloomNation and Curate each appeared in one of the five answers. BloomNation and Curate were each mentioned first in one of the two answers that named either.

Among florist software worldwide in September 2026

Who do people search for more?

BloomNation, about 60 searches for every 1 for Curate

BloomNation 6.6K searchesCurate 110 searches

Who does AI mention more?

Both were mentioned in 1 of 5 answers.

BloomNation in 1 of 5Curate in 1 of 5

Who does AI recommend more?

Each is named first in 1 of 2 answers.

BloomNation first in 1Curate first in 1

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Top florist software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, BloomNation and Curate were each mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. BloomNation and Curate were each listed first in one of the two answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Floranext1st
  2. FloristWare2nd
  3. BloomNation3rd
  4. Curate4th
  5. Lovingly–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Floranext5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • FloristWare5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BloomNation1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Curate1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lovingly0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about florist software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 23, 2026.

Is BloomNation or Curate more popular in search?

This chart shows how often people search Google for BloomNation and Curate by name. Each line represents a brand's share of searches for all five florist software we track, month by month, from English-language searches worldwide.

BloomNation and Curate among florist software worldwide, by month

Share of searches by month for BloomNation, Curate. The figures are in the table below the chart.

View monthly share of searches table
MonthBloomNationFloranextFloristWareLovinglyCurate
Oct 202581.6%12.4%3.2%1.1%1.7%
Nov 202579.4%12%5.8%1.1%1.7%
Dec 202581.4%12.3%3.2%1.7%1.4%
Jan 202679.3%15.7%2.5%1.1%1.4%
Feb 202683.9%11%2.7%1.4%0.93%
Mar 202675.5%18.3%3%1.6%1.6%
Apr 202681.9%12.4%2.6%1.7%1.4%
May 202686%8.7%1.8%2.3%1.2%
Jun 202678.4%14.5%2%3%2%
Jul 202681.1%12.3%1.7%3.2%1.7%
Aug 202681.9%12.4%1.7%2.6%1.4%
Sep 202682%12.4%2.1%2.1%1.4%

How has the BloomNation and Curate comparison changed over the last 12 months?

3 findings
  • BloomNation was ahead of Curate in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, BloomNation’s share of searches among florist software worldwide moved from 81.6% to 82%, and its estimated monthly branded searches held steady at 6.6K.
  • Across the 12 months ending September 2026, Curate’s share of searches among florist software worldwide moved from 1.7% to 1.4%, and its estimated monthly branded searches moved from 140 to 110.

How did search popularity change for florist software worldwide in September 2026?

2 changes
  1. BloomNation’s share of searches among florist software worldwide has gained ground for 3 months in a row, from 78.4% to 82% in September 2026.

  2. Estimated monthly branded searches for Curate worldwide fell 21.4% over 12 measured months, from 140 to 110 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using BloomNation’s and Curate’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BloomNation

1 branded search term

  • bloomnation

Curate

1 branded search term

  • curate software

How the Brand Demand Index is measured

Other head-to-heads among florist software

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