Biona vs East End:Which is searched more?
In August 2026, East End had more branded searches than Biona among chickpea brands worldwide. East End was estimated to have 121K branded searches compared to Biona’s 12.1K, and held a 0.72% Share of Search versus Biona’s 0.07%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Biona or East End?
Compare the chickpea brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for East End, Biona. The figures are in the table below the chart.
View monthly share of search table
| Month | East End | Biona |
|---|---|---|
| Oct 2025 | 0.72% | 0.07% |
| Nov 2025 | 0.66% | 0.1% |
| Dec 2025 | 0.54% | 0.05% |
| Jan 2026 | 0.72% | 0.09% |
| Feb 2026 | 0.72% | 0.09% |
| Mar 2026 | 0.72% | 0.09% |
| Apr 2026 | 0.72% | 0.09% |
| May 2026 | 0.72% | 0.07% |
| Jun 2026 | 0.78% | 0.08% |
| Jul 2026 | 0.72% | 0.07% |
| Aug 2026 | 0.72% | 0.07% |
| Sep 2026 | — | — |
How has the Biona and East End comparison changed over the last 12 months?
3 findings
- East End was ahead of Biona in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Biona’s estimated Share of Search among chickpea brands worldwide held steady at 0.07%, and its estimated monthly branded searches held steady at 12.1K.
- Across the 11 months ending August 2026, East End’s estimated Share of Search among chickpea brands worldwide held steady at 0.72%, and its estimated monthly branded searches held steady at 121K.
How did search popularity change for chickpea brands worldwide in August 2026?
0 changes
Neither Biona nor East End moved beyond provider rounding among chickpea brands in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Biona’s and East End’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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