Brandwave

Bensound vs PremiumBeat:Which is more popular?

In September 2026, Bensound had more branded searches than PremiumBeat among royalty-free music libraries worldwide. Bensound had about 33,100 branded searches, while PremiumBeat had 9,920. Bensound made up 0.74% of all royalty-free music library searches we track, and PremiumBeat accounted for 0.22%. When we asked ChatGPT and Google AI Overviews about royalty-free music libraries, Bensound appeared in two of the five answers and PremiumBeat in one. Bensound was mentioned before PremiumBeat in two out of three answers that named either.

Among royalty-free music libraries worldwide in September 2026

Who do people search for more?

Bensound, about 3 searches for every 1 for PremiumBeat

Bensound 33.1K searchesPremiumBeat 9.9K searches

Who does AI mention more?

Bensound, mentioned in 2 of 5 answers, PremiumBeat in 1

Bensound in 2 of 5PremiumBeat in 1 of 5

Who does AI recommend more?

Bensound, named ahead of PremiumBeat in 2 of 3 answers

Bensound first in 2PremiumBeat first in 1

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Top royalty-free music libraries in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bensound was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. PremiumBeat was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Bensound was listed before PremiumBeat in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Epidemic Sound1st
  2. Artlist2nd
  3. Pixabay3rd
  4. Musicbed4th
  5. Bensound4th
  6. Soundstripe4th
  7. PremiumBeat7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Epidemic Sound4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Pixabay3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Artlist3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Musicbed3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Soundstripe3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bensound2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • PremiumBeat1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about royalty-free music libraries

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Bensound or PremiumBeat more popular in search?

This chart shows how often people search Google for Bensound and PremiumBeat by name. Each line represents a brand's share of searches for all seven royalty-free music libraries we track, month by month, from English-language searches worldwide.

Bensound and PremiumBeat among royalty-free music libraries worldwide, by month

Share of searches by month for Bensound, PremiumBeat. The figures are in the table below the chart.

View monthly share of searches table
MonthPixabayArtlistEpidemic SoundMusicbedBensoundSoundstripePremiumBeat
Oct 202573.9%14.7%8.4%0.9%1.1%0.68%0.27%
Nov 202577.7%12.3%7.2%0.78%1.1%0.58%0.28%
Dec 202577.9%12.3%7.3%0.78%0.94%0.58%0.23%
Jan 202676.6%12.1%8.7%0.93%0.93%0.48%0.23%
Feb 202674.6%14.1%8.5%0.91%1.1%0.55%0.22%
Mar 202676.5%12.2%8.7%0.93%0.93%0.5%0.23%
Apr 202676.8%12%8.7%0.94%0.93%0.44%0.19%
May 202673.2%14%10.2%1.1%0.89%0.43%0.22%
Jun 202675.2%11.8%10.5%1.1%0.74%0.43%0.22%
Jul 202671.4%13.7%12.1%1.3%0.71%0.5%0.26%
Aug 202671.2%14%12.1%1.3%0.7%0.49%0.26%
Sep 202674.7%12.4%10.4%1.1%0.74%0.42%0.22%

How has the Bensound and PremiumBeat comparison changed over the last 12 months?

3 findings

How did search popularity change for royalty-free music libraries worldwide in September 2026?

2 changes

  1. Estimated monthly branded searches for Bensound worldwide fell 45.3% over 12 measured months, from 60.5K to 33.1K in September 2026.

  2. Estimated monthly branded searches for PremiumBeat worldwide fell 33.2% over 12 measured months, from 14.8K to 9.9K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Bensound’s and PremiumBeat’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bensound

1 branded search term

  • bensound

PremiumBeat

3 branded search terms

  • premiumbeat
  • premiumbeat app
  • premiumbeat music licensing

How the Brand Demand Index is measured

Other head-to-heads among royalty-free music libraries

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