Brandwave

BambooHR vs Bullhorn:Which is searched more?

In September 2026, BambooHR had more branded searches than Bullhorn among ATS brands worldwide. BambooHR was estimated to have 205K branded searches compared to Bullhorn’s 1.8K, and held a 71.9% Share of Search versus Bullhorn’s 0.62%. These are worldwide searches for English-language branded terms.

Share of Search among ATS brands worldwide in September 2026Which is more popular in search, BambooHR or Bullhorn?
BambooHR71.9%205K searches
vs
Bullhorn0.62%1.8K searches

Follow BambooHR vs Bullhorn and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, BambooHR or Bullhorn?

Compare the ats brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

BambooHR and Bullhorn among ATS brands worldwide, by month

Share of Search by month for BambooHR, Bullhorn. The figures are in the table below the chart.

View monthly share of search table
MonthBambooHRiCIMSJobviteAvatureGreenhouseBullhornLever
Oct 202567.4%16.4%9%4%1.8%0.66%0.79%
Nov 202566.7%16.1%8.8%4.8%2.1%0.7%0.75%
Dec 202566%19.5%7.1%3.9%2.1%0.57%0.75%
Jan 202667.9%16.4%7.4%4%2.7%0.58%0.96%
Feb 202658.8%20.8%9.3%5.1%4.2%0.74%1%
Mar 202672%14.1%6.3%3.5%2.8%0.57%0.69%
Apr 202668.4%16.3%7.3%3.3%3.3%0.66%0.79%
May 202666.4%15.8%8.6%3.9%3.9%0.69%0.74%
Jun 202671.1%13.9%7.6%3.4%2.8%0.61%0.55%
Jul 202667.5%15.7%8.6%3.8%3.1%0.56%0.62%
Aug 202667.5%16%8.8%3.9%2.6%0.57%0.51%
Sep 202671.9%14.2%7.8%3.5%1.5%0.62%0.46%

How has the BambooHR and Bullhorn comparison changed over the last 12 months?

  • BambooHR was ahead of Bullhorn in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, BambooHR’s estimated Share of Search among ATS brands worldwide moved from 67.4% to 71.9%, and its estimated monthly branded searches moved from 204K to 205K.
  • Across the 12 months ending September 2026, Bullhorn’s estimated Share of Search among ATS brands worldwide moved from 0.66% to 0.62%, and its estimated monthly branded searches moved from 2K to 1.8K.

How did search popularity change for ATS brands worldwide in September 2026?

  1. In September 2026, BambooHR gained estimated Share of Search among ATS brands worldwide, from 67.5% to 71.9%.

  2. Estimated monthly branded searches for Bullhorn worldwide fell 12% over 12 measured months, from 2K to 1.8K in September 2026.

Other head-to-heads among ATS brands

How each brand is measured

Brandwave collects information about searches that people make online using BambooHR’s and Bullhorn’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BambooHR

10 branded search terms

  • BambooHR
  • bamboohr app
  • bamboohr applicant tracking
  • bamboohr applicant tracking system
  • bamboohr hris
  • bamboohr integrations
  • bamboohr performance management
  • bamboohrcom
  • hris bamboo
  • performance management bamboohr

Bullhorn

2 branded search terms

  • bullhorn applicant tracking
  • bullhorn ats

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.