BabyDan vs Carlson:Which is searched more?
In September 2026, Carlson had more branded searches than BabyDan among pet gates worldwide. Carlson was estimated to have 33.1K branded searches compared to BabyDan’s 3.6K, and held an 83.6% Share of Search versus BabyDan’s 9.1%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, BabyDan or Carlson?
Compare the pet gates people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Carlson, BabyDan. The figures are in the table below the chart.
View monthly share of search table
| Month | Carlson | BabyDan | Regalo | Summer Infant | Cumbor | Munchkin |
|---|---|---|---|---|---|---|
| Oct 2025 | 83.3% | 9% | 3.3% | 3.9% | 0.43% | 0.04% |
| Nov 2025 | 84.7% | 7.5% | 3.3% | 4% | 0.44% | 0.02% |
| Dec 2025 | 85.3% | 7.6% | 2.7% | 4% | 0.36% | 0.04% |
| Jan 2026 | 79.3% | 10.5% | 3.8% | 5.8% | 0.5% | 0.02% |
| Feb 2026 | 83.9% | 7.4% | 3.3% | 4.8% | 0.53% | 0.05% |
| Mar 2026 | 86.8% | 6.3% | 2.3% | 4.2% | 0.37% | 0.02% |
| Apr 2026 | 82.9% | 9% | 2.7% | 4.9% | 0.43% | 0.04% |
| May 2026 | 82.5% | 9% | 3.2% | 4.7% | 0.52% | 0.05% |
| Jun 2026 | 81.8% | 8.9% | 4% | 4.7% | 0.64% | 0.02% |
| Jul 2026 | 82.3% | 8.9% | 3.2% | 4.7% | 0.8% | 0.05% |
| Aug 2026 | 83% | 9% | 3.3% | 4% | 0.65% | 0.05% |
| Sep 2026 | 83.6% | 9.1% | 3.3% | 3.3% | 0.66% | 0.03% |
How has the BabyDan and Carlson comparison changed over the last 12 months?
3 findings
- Carlson was ahead of BabyDan in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, BabyDan’s estimated Share of Search among pet gates worldwide moved from 9% to 9.1%, and its estimated monthly branded searches moved from 4.4K to 3.6K.
- Across the 12 months ending September 2026, Carlson’s estimated Share of Search among pet gates worldwide moved from 83.3% to 83.6%, and its estimated monthly branded searches moved from 40.5K to 33.1K.
How did search popularity change for pet gates worldwide in September 2026?
2 changes
Other head-to-heads among pet gates
How each brand is measured
Brandwave collects information about searches that people make online using BabyDan’s and Carlson’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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