Brandwave

AzuraCast vs ENCO:Which is more popular?

In September 2026, ENCO had more branded searches than AzuraCast among radio automation software worldwide. ENCO had about 33,100 branded searches, while AzuraCast had 6,600. ENCO made up 5.1% of all radio automation software searches we track, and AzuraCast accounted for 1%. When we asked ChatGPT and Google AI Overviews about radio automation software, AzuraCast appeared in four of the five answers and ENCO in one. AzuraCast was mentioned before ENCO in every answer that named either.

Among radio automation software worldwide in September 2026

Who do people search for more?

ENCO, about 5 searches for every 1 for AzuraCast

ENCO 33.1K searchesAzuraCast 6.6K searches

Who does AI mention more?

AzuraCast, mentioned in 4 of 5 answers, ENCO in 1

AzuraCast in 4 of 5ENCO in 1 of 5

Who does AI recommend more?

AzuraCast, named ahead of ENCO in 4 of 4 answers

AzuraCast first in 4ENCO never first

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Top radio automation software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, AzuraCast was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. ENCO was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. AzuraCast was listed before ENCO in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. RadioDJ1st
  2. StationPlaylist2nd
  3. RadioBOSS3rd
  4. AzuraCast4th
  5. RCS5th
  6. NextKast6th
  7. WideOrbit7th
  8. PlayoutONE8th
  9. ENCO9th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • RadioDJ5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • AzuraCast4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • StationPlaylist4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • RCS2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • RadioBOSS2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • WideOrbit2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • NextKast2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ENCO1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • PlayoutONE1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about radio automation software

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is AzuraCast or ENCO more popular in search?

This chart shows how often people search Google for AzuraCast and ENCO by name. Each line represents a brand's share of searches for all nine radio automation software we track, month by month, from English-language searches worldwide.

AzuraCast and ENCO among radio automation software worldwide, by month

Share of searches by month for ENCO, AzuraCast. The figures are in the table below the chart.

View monthly share of searches table
MonthRadioDJRCSENCORadioBOSSAzuraCastWideOrbitPlayoutONEStationPlaylistNextKast
Oct 202546%46%5.1%1.5%0.82%0.37%0.11%0.11%0.06%
Nov 202546.1%46.1%5.1%1.2%0.83%0.29%0.15%0.11%0.05%
Dec 202546.6%46.6%4.2%1.3%0.84%0.29%0.14%0.09%0.04%
Jan 202646%46%5.1%1.2%1%0.29%0.15%0.11%0.04%
Feb 202650.8%41.5%4.6%1.4%1.1%0.32%0.15%0.12%0.04%
Mar 202645.8%45.8%5%1.5%1.2%0.37%0.13%0.13%0.04%
Apr 202646.5%46.5%4.2%1.3%1%0.29%0.14%0.09%0.04%
May 202646.1%46.1%5.1%1.2%1%0.25%0.11%0.09%0.04%
Jun 202641.6%50.9%4.6%1.4%1.1%0.27%0.12%0.1%0.03%
Jul 202641.5%50.8%4.6%1.4%1.1%0.32%0.12%0.1%0.03%
Aug 202631.9%58.2%6.4%1.6%1.3%0.37%0.14%0.14%0.05%
Sep 202646.1%46.1%5.1%1.2%1%0.29%0.11%0.11%0.04%

How has the AzuraCast and ENCO comparison changed over the last 12 months?

3 findings
  • ENCO was ahead of AzuraCast in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, AzuraCast’s share of searches among radio automation software worldwide moved from 0.82% to 1%, and its estimated monthly branded searches moved from 5.4K to 6.6K.
  • Across the 12 months ending September 2026, ENCO’s share of searches among radio automation software worldwide held steady at 5.1%, and its estimated monthly branded searches held steady at 33.1K.

How did search popularity change for radio automation software worldwide in September 2026?

2 changes
  1. In September 2026, ENCO lost share of searches among radio automation software worldwide, from 6.4% to 5.1%.

  2. Estimated monthly branded searches for AzuraCast worldwide rose 22.2% over 12 measured months, from 5.4K to 6.6K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using AzuraCast’s and ENCO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

AzuraCast

1 branded search term

  • azuracast

ENCO

1 branded search term

  • enco

How the Brand Demand Index is measured

Other head-to-heads among radio automation software

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