Auralex vs Primacoustic:Which is more popular by branded search?
In August 2026, Auralex had more branded searches than Primacoustic among acoustic panel brands worldwide. Auralex was estimated to have 2.4K branded searches compared to Primacoustic’s 1.6K, and held a 1.4% Share of Search versus Primacoustic’s 0.94%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Auralex or Primacoustic?
Compare the acoustic panel brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Auralex, Primacoustic. The figures are in the table below the chart.
View monthly share of search table
| Month | Rockwool | Auralex | Primacoustic | Sound Seal | Foamily | Acoustimac |
|---|---|---|---|---|---|---|
| Oct 2025 | 97.3% | 1.4% | 0.77% | 0.48% | 0.02% | — |
| Nov 2025 | 96.7% | 1.7% | 0.94% | 0.59% | 0.04% | — |
| Dec 2025 | 96.4% | 2.1% | 0.93% | 0.51% | 0.03% | — |
| Jan 2026 | 97.9% | 1.2% | 0.62% | 0.33% | 0.02% | — |
| Feb 2026 | 96.7% | 1.7% | 0.94% | 0.59% | 0.04% | — |
| Mar 2026 | 96.2% | 2.1% | 1.1% | 0.58% | 0.05% | — |
| Apr 2026 | 96.6% | 1.7% | 0.94% | 0.76% | 0.03% | — |
| May 2026 | 96.9% | 1.7% | 0.76% | 0.59% | 0.03% | — |
| Jun 2026 | 96.3% | 2.1% | 0.93% | 0.71% | 0.03% | — |
| Jul 2026 | 96.9% | 1.7% | 0.76% | 0.59% | 0.06% | — |
| Aug 2026 | 97.1% | 1.4% | 0.94% | 0.52% | 0.04% | — |
| Sep 2026 | — | — | — | — | — | — |
How has the Auralex and Primacoustic comparison changed over the last 12 months?
3 findings
- Auralex was ahead of Primacoustic in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Auralex’s estimated Share of Search among acoustic panel brands worldwide held steady at 1.4%, and its estimated monthly branded searches moved from 2.9K to 2.4K.
- Across the 11 months ending August 2026, Primacoustic’s estimated Share of Search among acoustic panel brands worldwide moved from 0.77% to 0.94%, and its estimated monthly branded searches held steady at 1.6K.
How did search popularity change for acoustic panel brands worldwide in August 2026?
1 change
Estimated monthly branded searches for Auralex worldwide fell 17.2% over 11 measured months, from 2.9K to 2.4K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Auralex’s and Primacoustic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Auralex
1 branded search term
- auralex
Primacoustic
1 branded search term
- primacoustic
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.