Attentive vs Postscript:Which is more popular?
In September 2026, Postscript had more branded searches than Attentive among SMS marketing platforms worldwide. Postscript had about 49,500 branded searches, while Attentive had 1,620. Postscript made up 5.1% of all SMS marketing platform searches we track, and Attentive accounted for 0.17%. When we asked ChatGPT and Google AI Overviews about SMS marketing platforms, Attentive appeared in four of the five answers and Postscript in three. Postscript was mentioned before Attentive in three out of four answers that named either.
Who do people search for more?
Postscript, about 31 searches for every 1 for Attentive
Who does AI mention more?
Attentive, mentioned in 4 of 5 answers, Postscript in 3
Who does AI recommend more?
Postscript, named ahead of Attentive in 3 of 4 answers
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Top SMS marketing platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Attentive was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Postscript was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Postscript was listed before Attentive in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
SimpleTexting1st
Klaviyo2nd
SlickText3rd- Postscript4th
EZ Texting5th
Attentive6th- Textla7th
Textmagic8th
Twilio9th
Textedly10th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
SimpleTexting5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Klaviyo4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
EZ Texting4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Attentive4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Postscript3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
SlickText3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Twilio2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Textla2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Textmagic1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Textedly1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about SMS marketing platforms
5 answers
Asked ChatGPT
“Which SMS marketing platform should I use?”
Asked ChatGPT
“What are the best SMS marketing platforms?”
Asked ChatGPT
“What's the best SMS marketing platform for text campaigns?”
Searched Google, AI Overview
“sms marketing platform”
Searched Google, AI Overview
“text campaign software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Attentive or Postscript more popular in search?
This chart shows how often people search Google for Attentive and Postscript by name. Each line represents a brand's share of searches for all ten SMS marketing platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Postscript, Attentive. The figures are in the table below the chart.
View monthly share of searches table
| Month | Twilio | Klaviyo | Postscript | SimpleTexting | Textmagic | EZ Texting | Textedly | SlickText | Textla | Attentive |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 60.1% | 27.3% | 4.4% | 2% | 2.4% | 1.6% | 0.88% | 0.72% | 0.32% | 0.22% |
| Nov 2025 | 55.8% | 30.9% | 5% | 2.3% | 2.5% | 1.5% | 0.82% | 0.67% | 0.29% | 0.22% |
| Dec 2025 | 54.1% | 29.9% | 6% | 2.7% | 3% | 1.8% | 0.97% | 0.97% | 0.35% | 0.25% |
| Jan 2026 | 55.3% | 30.6% | 5% | 2.7% | 2.3% | 1.8% | 0.99% | 0.81% | 0.29% | 0.25% |
| Feb 2026 | 56.4% | 31.2% | 4.2% | 2.3% | 2.3% | 1.5% | 0.83% | 0.68% | 0.37% | 0.22% |
| Mar 2026 | 60.4% | 27.4% | 4.4% | 2% | 2% | 1.6% | 0.89% | 0.73% | 0.32% | 0.2% |
| Apr 2026 | 61.1% | 27.6% | 3.7% | 2% | 2.1% | 1.6% | 0.73% | 0.73% | 0.26% | 0.19% |
| May 2026 | 61.5% | 27.8% | 3.7% | 2% | 1.7% | 1.4% | 0.74% | 0.6% | 0.4% | 0.19% |
| Jun 2026 | 61.6% | 27.8% | 3.7% | 2% | 1.7% | 1.4% | 0.6% | 0.6% | 0.33% | 0.2% |
| Jul 2026 | 62.3% | 28.1% | 3.1% | 2.1% | 1.7% | 1.1% | 0.61% | 0.61% | 0.27% | 0.19% |
| Aug 2026 | 61.3% | 27.7% | 4.5% | 2% | 1.7% | 1.1% | 0.6% | 0.6% | 0.33% | 0.15% |
| Sep 2026 | 56.5% | 31.2% | 5.1% | 2.3% | 1.9% | 1.2% | 0.68% | 0.55% | 0.37% | 0.17% |
How has the Attentive and Postscript comparison changed over the last 12 months?
3 findings
- Postscript was ahead of Attentive in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Attentive’s share of searches among SMS marketing platforms worldwide moved from 0.22% to 0.17%, and its estimated monthly branded searches moved from 2.5K to 1.6K.
- Across the 12 months ending September 2026, Postscript’s share of searches among SMS marketing platforms worldwide moved from 4.4% to 5.1%, and its estimated monthly branded searches held steady at 49.5K.
How did search popularity change for SMS marketing platforms worldwide in September 2026?
2 changes
In September 2026, Postscript gained share of searches among SMS marketing platforms worldwide, from 4.5% to 5.1%.

Estimated monthly branded searches for Attentive worldwide fell 34.9% over 12 measured months, from 2.5K to 1.6K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Attentive’s and Postscript’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Attentive
2 branded search terms
- attentive mobile
- attentive sms
Postscript
1 branded search term
- postscript
Other head-to-heads among SMS marketing platforms

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