Asda vs Talenti:Which is more popular by branded search?
In August 2026, Talenti had more branded searches than Asda among sorbet brands worldwide. Talenti was estimated to have 60.5K branded searches compared to Asda’s 8.1K, and held a 6.4% Share of Search versus Asda’s 0.86%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Asda or Talenti?
Compare the sorbet brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Talenti, Asda. The figures are in the table below the chart.
View monthly share of search table
| Month | Haagen-Dazs | Del Monte | Solero | Talenti | Asda | Ciao Bella |
|---|---|---|---|---|---|---|
| Oct 2025 | 69.4% | 14% | 6.2% | 9.3% | 1% | 0.03% |
| Nov 2025 | 68.1% | 16.7% | 5% | 9.2% | 1% | 0.02% |
| Dec 2025 | 66.6% | 20% | 4.9% | 7.3% | 1.2% | 0.02% |
| Jan 2026 | 67.4% | 16.5% | 6.1% | 9.1% | 0.99% | 0.03% |
| Feb 2026 | 70.2% | 14.1% | 5.2% | 9.4% | 1% | 0.03% |
| Mar 2026 | 65% | 15.9% | 7.2% | 10.7% | 1.2% | 0.03% |
| Apr 2026 | 67.4% | 13.5% | 9.1% | 9.1% | 0.99% | 0.03% |
| May 2026 | 56.8% | 25.4% | 9.3% | 7.6% | 0.84% | 0.02% |
| Jun 2026 | 65.1% | 10.7% | 16% | 7.2% | 0.96% | 0.02% |
| Jul 2026 | 69.6% | 9.4% | 14% | 6.3% | 0.84% | 0.02% |
| Aug 2026 | 71.4% | 11.7% | 9.6% | 6.4% | 0.86% | 0.02% |
| Sep 2026 | — | — | — | — | — | — |
How has the Asda and Talenti comparison changed over the last 12 months?
3 findings
- Talenti was ahead of Asda in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Asda’s estimated Share of Search among sorbet brands worldwide moved from 1% to 0.86%, and its estimated monthly branded searches moved from 6.6K to 8.1K.
- Across the 11 months ending August 2026, Talenti’s estimated Share of Search among sorbet brands worldwide moved from 9.3% to 6.4%, and its estimated monthly branded searches held steady at 60.5K.
How did search popularity change for sorbet brands worldwide in August 2026?
1 change
Estimated monthly branded searches for Asda worldwide rose 22.7% over 11 measured months, from 6.6K to 8.1K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Asda’s and Talenti’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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