Brandwave

Arizona State University Online vs University of Phoenix:Which is more popular?

In September 2026, University of Phoenix had more branded searches than Arizona State University Online among university online degrees worldwide. University of Phoenix had about 550,000 branded searches, while Arizona State University Online had 5,400. University of Phoenix made up 11.2% of all university online degree searches we track, and Arizona State University Online accounted for 0.11%. When we asked ChatGPT and Google AI Overviews about university online degrees, Arizona State University Online appeared in three of the five answers and University of Phoenix in none.

Among university online degrees worldwide in September 2026

Who do people search for more?

University of Phoenix, about 102 searches for every 1 for Arizona State University Online

University of Phoenix 550K searchesArizona State University Online 5.4K searches

Who does AI mention more?

Arizona State University Online, mentioned in 3 of 5 answers, University of Phoenix in 0

Arizona State University Online in 3 of 5University of Phoenix in 0 of 5

Who does AI recommend more?

Arizona State University Online, the only one of the two named

Arizona State University Online first in 2University of Phoenix never named

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Top university online degrees in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Arizona State University Online was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. University of Phoenix did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Western Governors University1st
  2. University of Florida Online2nd
  3. SNHU3rd
  4. Arizona State University Online4th
  5. Coursera–
  6. University of Phoenix–
  7. Open University–
  8. edX–
  9. Udacity–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Western Governors University5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • University of Florida Online3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Arizona State University Online3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • SNHU3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Coursera0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • University of Phoenix0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Open University0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • edX0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Udacity0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about university online degrees

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Arizona State University Online or University of Phoenix more popular in search?

This chart shows how often people search Google for Arizona State University Online and University of Phoenix by name. Each line represents a brand's share of searches for all nine university online degrees we track, month by month, from English-language searches worldwide.

Arizona State University Online and University of Phoenix among university online degrees worldwide, by month

Share of searches by month for University of Phoenix, Arizona State University Online. The figures are in the table below the chart.

View monthly share of searches table
MonthCourseraUniversity of PhoenixOpen UniversityedXWestern Governors UniversityUdacityUniversity of Florida OnlineArizona State University OnlineSNHU
Oct 202568.6%9.2%7.5%9.2%2.8%2.3%0.2%0.11%0.05%
Nov 202565.8%8.8%8.8%10.8%3.2%2.2%0.16%0.11%0.05%
Dec 202569.5%7.6%6.2%9.3%4.2%2.8%0.17%0.11%0.06%
Jan 202668%9.1%7.5%9.1%4.1%1.8%0.2%0.11%0.07%
Feb 202667.1%9%7.4%11%3.3%1.8%0.24%0.11%0.06%
Mar 202664.9%10.7%7.1%10.7%3.9%2.1%0.43%0.13%0.06%
Apr 202667.4%11.1%7.4%7.4%4%2.2%0.24%0.13%0.09%
May 202667.6%11.1%7.4%7.4%4.1%1.8%0.3%0.16%0.06%
Jun 202669.4%11.4%6.2%7.6%3.4%1.5%0.17%0.11%0.05%
Jul 202667.6%11.1%9.1%7.4%3.3%1.2%0.13%0.11%0.05%
Aug 202668.2%11.2%7.5%7.5%4.1%1.2%0.16%0.13%0.05%
Sep 202668.5%11.2%9.2%6.2%3.4%1.2%0.13%0.11%0.05%

How has the Arizona State University Online and University of Phoenix comparison changed over the last 12 months?

3 findings

How did search popularity change for university online degrees worldwide in September 2026?

1 change

  1. Estimated monthly branded searches for Arizona State University Online worldwide fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Arizona State University Online’s and University of Phoenix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Arizona State University Online

1 branded search term

  • arizona state university online

University of Phoenix

1 branded search term

  • university of phoenix

How the Brand Demand Index is measured

Other head-to-heads among university online degrees

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