Arena vs Decathlon:Which is searched more?
In September 2026, Decathlon had more branded searches than Arena among gymnastics brands worldwide. Decathlon was estimated to have 24.9M branded searches compared to Arena’s 1.2M, and held a 92.4% Share of Search versus Arena’s 4.5%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Arena or Decathlon?
Compare the gymnastics brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Decathlon, Arena. The figures are in the table below the chart.
View monthly share of search table
| Month | Decathlon | Arena | Hill's | Gator | Boost | Elite | Champion | Balance |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 92.1% | 4.5% | 2% | 1.1% | 0.15% | 0.09% | <0.01% | <0.01% |
| Nov 2025 | 92.6% | 4.6% | 1.7% | 0.92% | 0.1% | 0.08% | <0.01% | <0.01% |
| Dec 2025 | 94.2% | 3.8% | 1.4% | 0.42% | 0.1% | 0.06% | <0.01% | <0.01% |
| Jan 2026 | 93.9% | 3.8% | 1.7% | 0.42% | 0.13% | 0.07% | <0.01% | <0.01% |
| Feb 2026 | 91.6% | 5.5% | 2% | 0.61% | 0.18% | 0.06% | 0.01% | <0.01% |
| Mar 2026 | 92.9% | 4.6% | 1.7% | 0.62% | 0.15% | 0.04% | 0.01% | <0.01% |
| Apr 2026 | 93% | 4.6% | 1.7% | 0.5% | 0.15% | 0.03% | 0.01% | <0.01% |
| May 2026 | 93% | 4.6% | 1.7% | 0.5% | 0.15% | 0.03% | 0.01% | <0.01% |
| Jun 2026 | 94.2% | 3.8% | 1.4% | 0.42% | 0.13% | 0.02% | <0.01% | <0.01% |
| Jul 2026 | 94.2% | 3.8% | 1.4% | 0.42% | 0.13% | 0.03% | <0.01% | <0.01% |
| Aug 2026 | 94.2% | 3.8% | 1.4% | 0.42% | 0.15% | 0.04% | <0.01% | <0.01% |
| Sep 2026 | 92.4% | 4.5% | 1.7% | 1.1% | 0.18% | 0.05% | <0.01% | <0.01% |
How has the Arena and Decathlon comparison changed over the last 12 months?
3 findings
- Decathlon was ahead of Arena in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Arena’s estimated Share of Search among gymnastics brands worldwide held steady at 4.5%, and its estimated monthly branded searches held steady at 1.2M.
- Across the 12 months ending September 2026, Decathlon’s estimated Share of Search among gymnastics brands worldwide moved from 92.1% to 92.4%, and its estimated monthly branded searches held steady at 24.9M.
How did search popularity change for gymnastics brands worldwide in September 2026?
2 changes
In September 2026, Arena gained estimated Share of Search among gymnastics brands worldwide, from 3.8% to 4.5%.
In September 2026, Decathlon lost estimated Share of Search among gymnastics brands worldwide, from 94.2% to 92.4%.
How each brand is measured
Brandwave collects information about searches that people make online using Arena’s and Decathlon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.