Appical vs HiBob:Which is searched more?
In September 2026, Appical had more branded searches than HiBob among employee onboarding platforms worldwide. Appical had about 1,810 branded searches, while HiBob had 70. Appical made up 0.25% of all employee onboarding platform searches we track, and HiBob accounted for <0.01%. These are worldwide searches for English-language branded terms.
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Is Appical or HiBob more popular in search?
Compare platforms for coordinating new-hire tasks, communications and onboarding experiences. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Appical, HiBob. The figures are in the table below the chart.
View monthly share of searches table
| Month | Rippling | Connecteam | Trainual | Talentech | Enboarder | Appical | Click Boarding | Workday | Boardon | BambooHR | Gusto | Deel | HiBob |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 74.7% | 18.2% | 5.3% | 0.64% | 0.39% | 0.33% | 0.12% | 0.1% | 0.05% | 0.02% | 0.03% | 0.01% | 0.01% |
| Nov 2025 | 71.7% | 21.4% | 5.1% | 0.72% | 0.36% | 0.38% | 0.11% | 0.09% | 0.07% | 0.02% | 0.03% | 0.02% | <0.01% |
| Dec 2025 | 76.4% | 18.6% | 3.7% | 0.52% | 0.32% | 0.23% | 0.1% | 0.05% | 0.1% | 0.01% | 0.02% | 0.01% | <0.01% |
| Jan 2026 | 71.9% | 21.4% | 5.1% | 0.69% | 0.37% | 0.27% | 0.11% | 0.07% | 0.05% | 0.02% | 0.03% | 0.01% | 0.01% |
| Feb 2026 | 75.5% | 18.3% | 4.4% | 0.73% | 0.4% | 0.28% | 0.12% | 0.08% | 0.05% | 0.02% | 0.03% | 0.01% | 0.01% |
| Mar 2026 | 74.8% | 18.2% | 5.3% | 0.72% | 0.39% | 0.28% | 0.12% | 0.08% | 0.05% | 0.02% | 0.03% | 0.01% | 0.01% |
| Apr 2026 | 75.5% | 18.4% | 4.4% | 0.71% | 0.4% | 0.29% | 0.12% | 0.08% | 0.05% | 0.02% | 0.03% | 0.01% | 0.01% |
| May 2026 | 71.8% | 21.3% | 5.1% | 0.85% | 0.36% | 0.33% | 0.13% | 0.09% | 0.05% | 0.03% | 0.03% | 0.01% | <0.01% |
| Jun 2026 | 75.6% | 18.5% | 4.4% | 0.62% | 0.31% | 0.29% | 0.1% | 0.08% | 0.03% | 0.02% | 0.03% | 0.01% | 0.01% |
| Jul 2026 | 75.7% | 18.5% | 4.4% | 0.42% | 0.31% | 0.29% | 0.12% | 0.08% | 0.04% | 0.02% | 0.03% | 0.01% | 0.01% |
| Aug 2026 | 75.4% | 18.6% | 4.4% | 0.73% | 0.31% | 0.29% | 0.1% | 0.08% | 0.04% | 0.02% | 0.03% | 0.01% | 0.01% |
| Sep 2026 | 78.8% | 15.8% | 3.8% | 0.76% | 0.27% | 0.25% | 0.08% | 0.07% | 0.04% | 0.02% | 0.02% | 0.02% | <0.01% |
How has the Appical and HiBob comparison changed over the last 12 months?
3 findings
- Appical was ahead of HiBob in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Appical’s share of searches among employee onboarding platforms worldwide moved from 0.33% to 0.25%, and its estimated monthly branded searches moved from 2.1K to 1.8K.
- Across the 12 months ending September 2026, HiBob’s share of searches among employee onboarding platforms worldwide moved from 0.01% to <0.01%, and its estimated monthly branded searches moved from 90 to 70.
How did search popularity change for employee onboarding platforms worldwide in September 2026?
2 changes
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Appical’s and HiBob’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among employee onboarding platforms
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