Brandwave

Anchor Hocking vs OXO:Which is more popular?

In September 2026, OXO had more branded searches than Anchor Hocking among measuring jug brands worldwide. OXO had about 110,000 branded searches, while Anchor Hocking had 22,200. OXO made up 27% of all measuring jug brand searches we track, and Anchor Hocking accounted for 5.5%. When we asked ChatGPT and Google AI Overviews about measuring jug brands, Anchor Hocking and OXO each appeared in three of the five answers. OXO was mentioned before Anchor Hocking in every answer.

Among measuring jug brands worldwide in September 2026

Who do people search for more?

OXO, about 5 searches for every 1 for Anchor Hocking

OXO 110K searchesAnchor Hocking 22.2K searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

Anchor Hocking in 3 of 5OXO in 3 of 5

Who does AI recommend more?

OXO, named ahead of Anchor Hocking in every answer

OXO first in 3Anchor Hocking never first

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Top measuring jug brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Anchor Hocking was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. OXO was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. OXO was listed before Anchor Hocking in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. OXO1st
  2. Pyrex2nd
  3. Anchor Hocking3rd
  4. Joseph Joseph–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Pyrex5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • OXO3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Anchor Hocking3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Joseph Joseph0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about measuring jug brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Anchor Hocking or OXO more popular in search?

This chart shows how often people search Google for Anchor Hocking and OXO by name. Each line represents a brand's share of searches for all four measuring jug brands we track, month by month, from English-language searches worldwide.

Anchor Hocking and OXO among measuring jug brands worldwide, by month

Share of searches by month for OXO, Anchor Hocking. The figures are in the table below the chart.

View monthly share of searches table
MonthPyrexJoseph JosephOXOAnchor Hocking
Oct 202536.1%29.5%29.5%4.9%
Nov 202536%29.6%29.6%4.9%
Dec 202538.1%31.2%25.6%5.1%
Jan 202638.1%31.2%25.6%5.1%
Feb 202638.2%31.2%25.5%5.1%
Mar 202638.2%31.2%25.5%5.1%
Apr 202638.2%31.2%25.5%5.1%
May 202640.5%27%27%5.5%
Jun 202640.5%27%27%5.5%
Jul 202640.5%27%27%5.5%
Aug 202642.9%28.8%23.5%4.7%
Sep 202640.5%27%27%5.5%

How has the Anchor Hocking and OXO comparison changed over the last 12 months?

3 findings
  • OXO was ahead of Anchor Hocking in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Anchor Hocking’s share of searches among measuring jug brands worldwide moved from 4.9% to 5.5%, and its estimated monthly branded searches held steady at 22.2K.
  • Across the 12 months ending September 2026, OXO’s share of searches among measuring jug brands worldwide moved from 29.5% to 27%, and its estimated monthly branded searches moved from 135K to 110K.

How did search popularity change for measuring jug brands worldwide in September 2026?

2 changes
  1. In September 2026, OXO gained share of searches among measuring jug brands worldwide, from 23.5% to 27%.

  2. In September 2026, Anchor Hocking gained share of searches among measuring jug brands worldwide, from 4.7% to 5.5%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Anchor Hocking’s and OXO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Anchor Hocking

1 branded search term

  • anchor hocking

OXO

1 branded search term

  • oxo

How the Brand Demand Index is measured

Other head-to-heads among measuring jug brands

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