Brandwave

Amber Road vs e2open Global Trade Management:Which is more popular?

In September 2026, Amber Road had more branded searches than e2open Global Trade Management among trade compliance platforms worldwide. Amber Road had about 18,100 branded searches, while e2open Global Trade Management had 50. Amber Road made up 3.6% of all trade compliance platform searches we track, and e2open Global Trade Management accounted for <0.01%. When we asked ChatGPT and Google AI Overviews about trade compliance platforms, e2open Global Trade Management appeared in three of the five answers and Amber Road in one. e2open Global Trade Management was mentioned before Amber Road in every answer.

Among trade compliance platforms worldwide in September 2026

Who do people search for more?

Amber Road, about 362 searches for every 1 for e2open Global Trade Management

Amber Road 18.1K searchese2open Global Trade Management 50 searches

Who does AI mention more?

e2open Global Trade Management, mentioned in 3 of 5 answers, Amber Road in 1

e2open Global Trade Management in 3 of 5Amber Road in 1 of 5

Who does AI recommend more?

e2open Global Trade Management, named ahead of Amber Road in every answer

e2open Global Trade Management first in 3Amber Road never first

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Top trade compliance platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, e2open Global Trade Management was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Amber Road was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. e2open Global Trade Management was listed before Amber Road in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Descartes MacroPoint1st
  2. e2open Global Trade Management2nd
  3. Thomson Reuters3rd
  4. Oracle Global Trade Management4th
  5. Amber Road5th
  6. CargoWise5th
  7. Livingston–
  8. Expeditors–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Thomson Reuters4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Oracle Global Trade Management3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • e2open Global Trade Management3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Descartes MacroPoint3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Amber Road1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • CargoWise1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Livingston0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Expeditors0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about trade compliance platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Amber Road or e2open Global Trade Management more popular in search?

This chart shows how often people search Google for Amber Road and e2open Global Trade Management by name. Each line represents a brand's share of searches for all eight trade compliance platforms we track, month by month, from English-language searches worldwide.

Amber Road and e2open Global Trade Management among trade compliance platforms worldwide, by month

Share of searches by month for Amber Road, e2open Global Trade Management. The figures are in the table below the chart.

View monthly share of searches table
MonthLivingstonThomson ReutersExpeditorsAmber RoadCargoWiseOracle Global Trade Managemente2open Global Trade ManagementDescartes MacroPoint
Oct 202544.7%30%16.4%6%2.7%0.13%<0.01%<0.01%
Nov 202544.9%30.2%16.5%5%3.3%0.13%<0.01%<0.01%
Dec 202544.4%29.8%16.4%6%3.3%0.09%<0.01%<0.01%
Jan 202639.8%32.7%17.9%6.6%2.9%0.1%<0.01%<0.01%
Feb 202640.3%33.1%18.1%5.4%3%0.14%<0.01%<0.01%
Mar 202640%32.8%18%5.4%3.6%0.18%<0.01%<0.01%
Apr 202644.1%29.6%16.2%7.3%2.7%0.11%<0.01%<0.01%
May 202647.3%26%17.4%6.4%2.8%0.11%<0.01%<0.01%
Jun 202648.7%26.7%17.9%3.6%2.9%0.12%<0.01%<0.01%
Jul 202653.8%24.1%16.2%3.2%2.6%0.09%<0.01%<0.01%
Aug 202648.7%26.7%17.9%2.9%3.6%0.1%<0.01%<0.01%
Sep 202648.4%26.6%17.8%3.6%3.6%0.09%<0.01%<0.01%

How has the Amber Road and e2open Global Trade Management comparison changed over the last 12 months?

3 findings

How did search popularity change for trade compliance platforms worldwide in September 2026?

2 changes

  1. In September 2026, Amber Road overtook CargoWise to rank 4th among trade compliance platforms worldwide, with 3.6% of the searches.

  2. Estimated monthly branded searches for e2open Global Trade Management worldwide rose 150% over 12 measured months, from 20 to 50 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Amber Road’s and e2open Global Trade Management’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Amber Road

1 branded search term

  • amber road

e2open Global Trade Management

1 branded search term

  • e2open global trade management

How the Brand Demand Index is measured

Other head-to-heads among trade compliance platforms

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