Amazon Redshift vs Vertica:Which is more popular?
In September 2026, Amazon Redshift had more branded searches than Vertica among OLAP database platforms worldwide. Amazon Redshift had about 35,200 branded searches, while Vertica had 18,100. Amazon Redshift made up 8.1% of all OLAP database platform searches we track, and Vertica accounted for 4.2%. When we asked ChatGPT and Google AI Overviews about OLAP database platforms, Amazon Redshift appeared in four of the five answers and Vertica in none.
Who do people search for more?
Amazon Redshift, about 94% more searches than Vertica
Who does AI mention more?
Amazon Redshift, mentioned in 4 of 5 answers, Vertica in 0
Who does AI recommend more?
Amazon Redshift, the only one of the two named
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Top OLAP database platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Amazon Redshift was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Vertica did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
ClickHouse1st
Snowflake2nd
BigQuery3rd
DuckDB4th- Amazon Redshift5th
Apache Pinot6th
StarRocks7th
Apache Doris8th
Apache Druid9th- Vertica–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- BigQuery5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- ClickHouse5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Snowflake5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- DuckDB4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Amazon Redshift4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Apache Doris2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Apache Druid2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Apache Pinot2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- StarRocks1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Vertica0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about OLAP database platforms
5 answers
Asked ChatGPT
“Which OLAP database should I use?”
Asked ChatGPT
“What are the best OLAP databases?”
Asked ChatGPT
“What's the best OLAP database for analytical queries?”
Searched Google, AI Overview
“analytics database”
Searched Google, AI Overview
“columnar database”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Amazon Redshift or Vertica more popular in search?
This chart shows how often people search Google for Amazon Redshift and Vertica by name. Each line represents a brand's share of searches for all ten OLAP database platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Amazon Redshift, Vertica. The figures are in the table below the chart.
View monthly share of searches table
| Month | BigQuery | ClickHouse | DuckDB | Amazon Redshift | Vertica | Snowflake | StarRocks | Apache Doris | Apache Druid | Apache Pinot |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 31.2% | 25.4% | 17.1% | 12.8% | 4.2% | 3.4% | 2.3% | 1.2% | 1.2% | 1% |
| Nov 2025 | 32.3% | 26.3% | 17.7% | 10.8% | 4.3% | 2.9% | 2.4% | 1.1% | 1.1% | 1.1% |
| Dec 2025 | 30.2% | 24.9% | 20.3% | 10.2% | 5% | 3.3% | 2.7% | 1.2% | 1.2% | 0.99% |
| Jan 2026 | 30.5% | 30.5% | 16.7% | 9.7% | 4.1% | 3.3% | 2.2% | 1% | 1% | 0.81% |
| Feb 2026 | 32.7% | 26.7% | 17.9% | 10.4% | 4.4% | 2.9% | 2% | 1.1% | 1.1% | 0.87% |
| Mar 2026 | 31.2% | 25.4% | 20.9% | 10.5% | 4.2% | 2.8% | 2.3% | 1% | 0.83% | 0.83% |
| Apr 2026 | 31.4% | 25.6% | 21.1% | 10% | 4.2% | 2.8% | 2.3% | 1% | 0.84% | 0.68% |
| May 2026 | 32.2% | 26.2% | 21.6% | 8.8% | 4.3% | 2.4% | 1.9% | 1% | 0.86% | 0.69% |
| Jun 2026 | 32.2% | 26.3% | 21.6% | 8.4% | 4.3% | 2.4% | 2.4% | 1.1% | 0.69% | 0.69% |
| Jul 2026 | 32.6% | 26.6% | 21.9% | 8.5% | 3.6% | 2.4% | 2% | 1.1% | 0.7% | 0.7% |
| Aug 2026 | 25.5% | 31.2% | 25.5% | 8.1% | 3.4% | 2.3% | 1.9% | 1% | 0.56% | 0.56% |
| Sep 2026 | 31% | 25.3% | 25.3% | 8.1% | 4.2% | 2.3% | 1.9% | 1% | 0.55% | 0.55% |
How has the Amazon Redshift and Vertica comparison changed over the last 12 months?
3 findings
- Amazon Redshift was ahead of Vertica in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Amazon Redshift’s share of searches among OLAP database platforms worldwide moved from 12.8% to 8.1%, and its estimated monthly branded searches moved from 55.3K to 35.2K.
- Across the 12 months ending September 2026, Vertica’s share of searches among OLAP database platforms worldwide held steady at 4.2%, and its estimated monthly branded searches held steady at 18.1K.
How did search popularity change for OLAP database platforms worldwide in September 2026?
2 changes
In September 2026, Vertica gained share of searches among OLAP database platforms worldwide, from 3.4% to 4.2%.
Estimated monthly branded searches for Amazon Redshift worldwide fell 36.3% over 12 measured months, from 55.3K to 35.2K in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Amazon Redshift’s and Vertica’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Amazon Redshift
3 branded search terms
- amazon redshift
- aws redshift
- redshift aws
Vertica
1 branded search term
- vertica
Other head-to-heads among OLAP database platforms
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