Alexander Rose vs Cambridge Casual:Which is more popular?
In September 2026, Alexander Rose had more branded searches than Cambridge Casual among garden swing brands worldwide. Alexander Rose had about 3,110 branded searches, while Cambridge Casual had 880. Alexander Rose made up 1.9% of all garden swing brand searches we track, and Cambridge Casual accounted for 0.55%. When we asked ChatGPT and Google AI Overviews about garden swing brands, Cambridge Casual appeared in three of the four answers and Alexander Rose in none.
Who do people search for more?
Alexander Rose, about 4 searches for every 1 for Cambridge Casual
Who does AI mention more?
Cambridge Casual, mentioned in 3 of 4 answers, Alexander Rose in 0
Who does AI recommend more?
Cambridge Casual, the only one of the two named
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Top garden swing brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Cambridge Casual was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Alexander Rose did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
POLYWOOD3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Cambridge Casual3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Backyard Discovery2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
PURPLE LEAF2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Kettler0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Charles Bentley0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Alexander Rose0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Royalcraft0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
LG Outdoor0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Rowlinson0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about garden swing brands
4 answers
Asked ChatGPT
“Which garden swing brand should I buy?”
Asked ChatGPT
“What are the best garden swing brands?”
Asked ChatGPT
“What's the best garden swing brand for back garden seating?”
Searched Google, AI Overview
“outdoor swing seat”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“garden swing chair”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Alexander Rose or Cambridge Casual more popular in search?
This chart shows how often people search Google for Alexander Rose and Cambridge Casual by name. Each line represents a brand's share of searches for all ten garden swing brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Alexander Rose, Cambridge Casual. The figures are in the table below the chart.
View monthly share of searches table
| Month | POLYWOOD | Kettler | Backyard Discovery | PURPLE LEAF | Charles Bentley | Alexander Rose | Royalcraft | LG Outdoor | Rowlinson | Cambridge Casual |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 39% | 26.1% | 14.3% | 11.7% | 2.3% | 2.3% | 2.3% | 0.77% | 0.79% | 0.47% |
| Nov 2025 | 39.1% | 26.1% | 14.3% | 11.7% | 2.8% | 2.3% | 1.9% | 0.55% | 0.69% | 0.47% |
| Dec 2025 | 34.6% | 28.3% | 15.5% | 12.6% | 2.5% | 2.5% | 2.5% | 0.56% | 0.61% | 0.41% |
| Jan 2026 | 35% | 28.6% | 12.8% | 10.5% | 7% | 2.1% | 2.5% | 0.63% | 0.62% | 0.34% |
| Feb 2026 | 41% | 22.5% | 15.1% | 10% | 5.5% | 2.1% | 2% | 0.81% | 0.68% | 0.4% |
| Mar 2026 | 44.9% | 16.5% | 20.2% | 9.1% | 4% | 1.9% | 1.5% | 1.1% | 0.53% | 0.36% |
| Apr 2026 | 53.6% | 13.2% | 16.1% | 8.8% | 3.2% | 1.5% | 1.4% | 1.4% | 0.52% | 0.32% |
| May 2026 | 49% | 14.7% | 18% | 9.8% | 3.6% | 1.4% | 1.3% | 1.4% | 0.48% | 0.3% |
| Jun 2026 | 49.3% | 14.8% | 14.8% | 12.1% | 4.4% | 1.4% | 1.3% | 1.2% | 0.47% | 0.36% |
| Jul 2026 | 41.6% | 18.6% | 15.2% | 12.5% | 5.6% | 2.1% | 1.7% | 1.7% | 0.6% | 0.4% |
| Aug 2026 | 45.5% | 16.6% | 13.6% | 11.2% | 7.4% | 2% | 1.5% | 1.3% | 0.5% | 0.36% |
| Sep 2026 | 46.1% | 16.9% | 13.8% | 11.3% | 6.2% | 1.9% | 1.8% | 0.85% | 0.62% | 0.55% |
How has the Alexander Rose and Cambridge Casual comparison changed over the last 12 months?
3 findings
- Alexander Rose was ahead of Cambridge Casual in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Alexander Rose’s share of searches among garden swing brands worldwide moved from 2.3% to 1.9%, and its estimated monthly branded searches moved from 3K to 3.1K.
- Across the 12 months ending September 2026, Cambridge Casual’s share of searches among garden swing brands worldwide moved from 0.47% to 0.55%, and its estimated monthly branded searches moved from 590 to 880.
How did search popularity change for garden swing brands worldwide in September 2026?
1 change
Estimated monthly branded searches for Cambridge Casual worldwide rose 49.2% over 12 measured months, from 590 to 880 in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Alexander Rose’s and Cambridge Casual’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Alexander Rose
2 branded search terms
- alexander rose
- alexander rose furniture
Cambridge Casual
1 branded search term
- cambridge casual
Other head-to-heads among garden swing brands
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