airfocus vs ProductPlan:Which is more popular?
In September 2026, ProductPlan had more branded searches than airfocus among product roadmap platforms worldwide. ProductPlan had about 12,100 branded searches, while airfocus had 1,670. ProductPlan made up 15.4% of all product roadmap platform searches we track, and airfocus accounted for 2.1%. When we asked ChatGPT and Google AI Overviews about product roadmap platforms, ProductPlan appeared in all five answers and airfocus in three. ProductPlan was mentioned before airfocus in every answer.
Who do people search for more?
ProductPlan, about 7 searches for every 1 for airfocus
Who does AI mention more?
ProductPlan, mentioned in every answer we collected
Who does AI recommend more?
ProductPlan, named ahead of airfocus in every answer
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Top product roadmap platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, ProductPlan appeared in all five answers. airfocus was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. ProductPlan was listed before airfocus in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Aha!1st
Productboard2nd
ProductPlan3rd- Jira Product Discovery4th
Linear5th
airfocus6th
Canny7th
ProdPad8th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
ProductPlan5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Productboard5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Aha!5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Linear4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Jira Product Discovery4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
airfocus3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Canny1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ProdPad1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about product roadmap platforms
5 answers
Asked ChatGPT
“Which product roadmap platform should I use?”
Asked ChatGPT
“What are the best product roadmap platforms?”
Asked ChatGPT
“What's the best product roadmap platform for a product team?”
Searched Google, AI Overview
“product roadmap platform”
Searched Google, AI Overview
“best roadmap software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is airfocus or ProductPlan more popular in search?
This chart shows how often people search Google for airfocus and ProductPlan by name. Each line represents a brand's share of searches for all eight product roadmap platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for ProductPlan, airfocus. The figures are in the table below the chart.
View monthly share of searches table
| Month | Linear | ProductPlan | Productboard | Jira Product Discovery | Aha! | airfocus | Canny | ProdPad |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 38.7% | 20.9% | 17.4% | 14% | 3.3% | 2.9% | 0.93% | 1.9% |
| Nov 2025 | 37% | 20.1% | 20.4% | 13.5% | 3.3% | 3.3% | 1.1% | 1.4% |
| Dec 2025 | 41.8% | 17.6% | 17.9% | 14.4% | 3% | 2.9% | 1% | 1.3% |
| Jan 2026 | 44.9% | 16.5% | 16.7% | 13.5% | 3.1% | 2.7% | 1.1% | 1.5% |
| Feb 2026 | 50.1% | 13.6% | 16.9% | 11.2% | 3.3% | 2.8% | 0.91% | 1.2% |
| Mar 2026 | 55.3% | 13.5% | 13.7% | 11% | 2.6% | 2.2% | 0.73% | 0.94% |
| Apr 2026 | 54.6% | 12.6% | 15.6% | 10.3% | 2.4% | 2.6% | 0.72% | 1.1% |
| May 2026 | 55.4% | 12.7% | 13% | 10.4% | 2.4% | 4.7% | 0.69% | 0.8% |
| Jun 2026 | 57.8% | 10.9% | 13.5% | 10.9% | 2.4% | 2.7% | 0.95% | 1% |
| Jul 2026 | 57.8% | 12.4% | 12.6% | 10.1% | 2.7% | 2.4% | 1% | 0.93% |
| Aug 2026 | 56.7% | 12.8% | 13.1% | 10.5% | 2.3% | 2.5% | 0.83% | 1.2% |
| Sep 2026 | 52.8% | 15.4% | 12.9% | 12.6% | 2.2% | 2.1% | 1% | 1% |
How has the airfocus and ProductPlan comparison changed over the last 12 months?
3 findings
- ProductPlan was ahead of airfocus in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, airfocus’ share of searches among product roadmap platforms worldwide moved from 2.9% to 2.1%, and its estimated monthly branded searches moved from 2.5K to 1.7K.
- Across the 12 months ending September 2026, ProductPlan’s share of searches among product roadmap platforms worldwide moved from 20.9% to 15.4%, and its estimated monthly branded searches moved from 18.1K to 12.1K.
How did search popularity change for product roadmap platforms worldwide in September 2026?
2 changes

In September 2026, ProductPlan overtook Productboard to rank 2nd among product roadmap platforms worldwide, with 15.4% of the searches.

In September 2026, airfocus fell from 5th to 6th among product roadmap platforms worldwide.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using airfocus’ and ProductPlan’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
airfocus
2 branded search terms
- airfocus
- airfocus roadmap
ProductPlan
1 branded search term
- productplan
Other head-to-heads among product roadmap platforms

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