Brandwave

Ainfluencer vs JoinBrands:Which is more popular?

In September 2026, JoinBrands had more branded searches than Ainfluencer among creator booking platforms worldwide. JoinBrands had about 25,100 branded searches, while Ainfluencer had 1,000. JoinBrands made up 21.9% of all creator booking platform searches we track, and Ainfluencer accounted for 0.87%. When we asked ChatGPT and Google AI Overviews about creator booking platforms, JoinBrands appeared in two of the four answers and Ainfluencer in none.

Among creator booking platforms worldwide in September 2026

Who do people search for more?

JoinBrands, about 25 searches for every 1 for Ainfluencer

JoinBrands 25.1K searchesAinfluencer 1K searches

Who does AI mention more?

JoinBrands, mentioned in 2 of 4 answers, Ainfluencer in 0

JoinBrands in 2 of 4Ainfluencer in 0 of 4

Who does AI recommend more?

JoinBrands, the only one of the two named

JoinBrands first in 2Ainfluencer never named

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Top creator booking platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, JoinBrands was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Ainfluencer did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Collabstr1st
  2. GRIN2nd
  3. JoinBrands3rd
  4. Modash4th
  5. Insense5th
  6. Boksi–
  7. Partipost–
  8. Ainfluencer–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Collabstr3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Modash2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • JoinBrands2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • GRIN2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Insense1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Boksi0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Partipost0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Ainfluencer0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about creator booking platforms

4 answers
  • Asked ChatGPT

    “Which creator booking platform should I use?”

    1. 1Collabstr
    2. 2JoinBrands
    3. 3Modash
  • Asked ChatGPT

    “What are the best creator booking platforms?”

    1. 1Collabstr
    2. 2Insense
    3. 3Modash
    4. 4JoinBrands
    5. 5GRIN
  • Asked ChatGPT

    “What's the best creator booking platform for a product launch campaign?”

    1. 1GRIN
    2. 2Collabstr
  • Searched Google, AI Overview

    “book creators online”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “creator marketplace”

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

    Is Ainfluencer or JoinBrands more popular in search?

    This chart shows how often people search Google for Ainfluencer and JoinBrands by name. Each line represents a brand's share of searches for all eight creator booking platforms we track, month by month, from English-language searches worldwide.

    Ainfluencer and JoinBrands among creator booking platforms worldwide, by month

    Share of searches by month for JoinBrands, Ainfluencer. The figures are in the table below the chart.

    View monthly share of searches table
    MonthModashCollabstrJoinBrandsBoksiInsensePartipostAinfluencerGRIN
    Oct 202534.7%35.5%13.1%8.5%1.6%3.8%2%0.76%
    Nov 202537.3%31.2%14%9.1%1.7%3.3%2.7%0.81%
    Dec 202535.7%30%14%10.7%1.7%4.7%2.6%0.64%
    Jan 202640.8%28.1%15.7%5.4%2.8%3.6%3%0.59%
    Feb 202637.4%31.5%14.5%6.1%2.8%5%2.2%0.66%
    Mar 202640.4%28.1%15.8%5.4%3.8%3.6%2.4%0.59%
    Apr 202640.3%27.8%15.8%5.4%4.2%3.6%2.4%0.59%
    May 202641.6%24.1%16.3%6.8%3.6%5.5%1.3%0.61%
    Jun 202636.2%25.6%17.6%5.9%4.3%8.8%0.89%0.64%
    Jul 202636.2%25.2%18%10.8%5.1%3.2%0.95%0.53%
    Aug 202633.2%29.1%20.1%6.6%6%3.6%0.82%0.59%
    Sep 202635.3%25%21.9%7.1%6.1%3.1%0.87%0.63%

    How has the Ainfluencer and JoinBrands comparison changed over the last 12 months?

    3 findings

    How did search popularity change for creator booking platforms worldwide in September 2026?

    2 changes
    1. In September 2026, JoinBrands gained share of searches among creator booking platforms worldwide, from 20.1% to 21.9%.

    2. Estimated monthly branded searches for Ainfluencer worldwide fell 47.4% over 12 measured months, from 1.9K to 1K in September 2026.

    How are branded searches counted?

    3 search terms

    Brandwave collects information about searches that people make online using Ainfluencer’s and JoinBrands’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Ainfluencer

    1 branded search term

    • ainfluencer

    JoinBrands

    2 branded search terms

    • joinbrands
    • joinbrands ugc

    How the Brand Demand Index is measured

    Other head-to-heads among creator booking platforms

    Creator with pink hair and a pink jacket

    Put your own brand in this comparison

    Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.