Brandwave

Aha! vs Linear:Which is more popular?

In September 2026, Linear had more branded searches than Aha! among product roadmap platforms worldwide. Linear had about 41,500 branded searches, while Aha! had 1,730. Linear made up 52.8% of all product roadmap platform searches we track, and Aha! accounted for 2.2%. When we asked ChatGPT and Google AI Overviews about product roadmap platforms, Aha! appeared in all five answers and Linear in four. Aha! was mentioned before Linear in every answer.

Among product roadmap platforms worldwide in September 2026

Who do people search for more?

Linear, about 24 searches for every 1 for Aha!

Linear 41.5K searchesAha! 1.7K searches

Who does AI mention more?

Aha!, mentioned in every answer we collected

Aha! in 5 of 5Linear in 4 of 5

Who does AI recommend more?

Aha!, named ahead of Linear in every answer

Aha! first in 5Linear never first

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Top product roadmap platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Aha! appeared in all five answers. Linear was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Aha! was listed before Linear in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Aha!1st
  2. Productboard2nd
  3. ProductPlan3rd
  4. Jira Product Discovery4th
  5. Linear5th
  6. airfocus6th
  7. Canny7th
  8. ProdPad8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • ProductPlan5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Productboard5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Aha!5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Linear4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Jira Product Discovery4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • airfocus3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Canny1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ProdPad1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about product roadmap platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Aha! or Linear more popular in search?

This chart shows how often people search Google for Aha! and Linear by name. Each line represents a brand's share of searches for all eight product roadmap platforms we track, month by month, from English-language searches worldwide.

Aha! and Linear among product roadmap platforms worldwide, by month

Share of searches by month for Linear, Aha!. The figures are in the table below the chart.

View monthly share of searches table
MonthLinearProductPlanProductboardJira Product DiscoveryAha!airfocusCannyProdPad
Oct 202538.7%20.9%17.4%14%3.3%2.9%0.93%1.9%
Nov 202537%20.1%20.4%13.5%3.3%3.3%1.1%1.4%
Dec 202541.8%17.6%17.9%14.4%3%2.9%1%1.3%
Jan 202644.9%16.5%16.7%13.5%3.1%2.7%1.1%1.5%
Feb 202650.1%13.6%16.9%11.2%3.3%2.8%0.91%1.2%
Mar 202655.3%13.5%13.7%11%2.6%2.2%0.73%0.94%
Apr 202654.6%12.6%15.6%10.3%2.4%2.6%0.72%1.1%
May 202655.4%12.7%13%10.4%2.4%4.7%0.69%0.8%
Jun 202657.8%10.9%13.5%10.9%2.4%2.7%0.95%1%
Jul 202657.8%12.4%12.6%10.1%2.7%2.4%1%0.93%
Aug 202656.7%12.8%13.1%10.5%2.3%2.5%0.83%1.2%
Sep 202652.8%15.4%12.9%12.6%2.2%2.1%1%1%

How has the Aha! and Linear comparison changed over the last 12 months?

3 findings
  • Linear was ahead of Aha! in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Aha!’s share of searches among product roadmap platforms worldwide moved from 3.3% to 2.2%, and its estimated monthly branded searches moved from 2.9K to 1.7K.
  • Across the 12 months ending September 2026, Linear’s share of searches among product roadmap platforms worldwide moved from 38.7% to 52.8%, and its estimated monthly branded searches moved from 33.4K to 41.5K.

How did search popularity change for product roadmap platforms worldwide in September 2026?

2 changes

  1. In September 2026, Linear lost share of searches among product roadmap platforms worldwide, from 56.7% to 52.8%.

  2. In September 2026, Aha! rose from 6th to 5th among product roadmap platforms worldwide.

How are branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Aha!’s and Linear’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Aha!

3 branded search terms

  • aha io
  • aha product management
  • aha roadmap

Linear

5 branded search terms

  • Linear app
  • linear desktop app
  • linear mcp
  • linear software
  • linear.app

How the Brand Demand Index is measured

Other head-to-heads among product roadmap platforms

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