Brandwave

32auctions vs Handbid:Which is more popular?

In September 2026, 32auctions had more branded searches than Handbid among charity auction software worldwide. 32auctions had about 6,600 branded searches, while Handbid had 1,000. 32auctions made up 5.9% of all charity auction software searches we track, and Handbid accounted for 0.89%. When we asked ChatGPT and Google AI Overviews about charity auction software, 32auctions appeared in four of the five answers and Handbid in three. 32auctions was mentioned before Handbid in three out of five answers.

Among charity auction software worldwide in September 2026

Who do people search for more?

32auctions, about 7 searches for every 1 for Handbid

32auctions 6.6K searchesHandbid 1K searches

Who does AI mention more?

32auctions, mentioned in 4 of 5 answers, Handbid in 3

32auctions in 4 of 5Handbid in 3 of 5

Who does AI recommend more?

32auctions, named ahead of Handbid in 3 of 5 answers

32auctions first in 3Handbid first in 2

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Top charity auction software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, 32auctions was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Handbid was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. 32auctions was listed before Handbid in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Givebutter1st
  2. Auctria2nd
  3. OneCause3rd
  4. RallyUp4th
  5. 32auctions5th
  6. GalaBid6th
  7. Handbid7th
  8. BiddingOwl8th
  9. GiveSmart9th
  10. Greater Giving–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Givebutter5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • 32auctions4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Auctria4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GalaBid4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • OneCause3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Handbid3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • RallyUp2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BiddingOwl2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GiveSmart1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Greater Giving0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about charity auction software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is 32auctions or Handbid more popular in search?

This chart shows how often people search Google for 32auctions and Handbid by name. Each line represents a brand's share of searches for all ten charity auction software we track, month by month, from English-language searches worldwide.

32auctions and Handbid among charity auction software worldwide, by month

Share of searches by month for 32auctions, Handbid. The figures are in the table below the chart.

View monthly share of searches table
MonthGivebutterOneCauseGiveSmart32auctionsAuctriaRallyUpGalaBidGreater GivingBiddingOwlHandbid
Oct 202547.9%11.7%9.6%5.2%6.4%6.4%4.3%4.3%2.9%1.3%
Nov 202546.2%9.2%9.2%9.2%6.2%6.2%5%3.4%4.1%1.2%
Dec 202556.6%7.5%7.5%7.5%4.1%6.2%3.3%2.7%3.3%1.1%
Jan 202650.8%10.2%10.2%5.5%6.8%5.5%3%4.5%1.9%1.6%
Feb 202646.6%11.4%9.3%6.2%7.6%6.2%3.4%5.1%2.7%1.5%
Mar 202646.5%11.4%9.3%6.2%7.6%6.2%3.4%5.1%2.8%1.5%
Apr 202647.5%11.6%7.8%7.8%7.8%5.2%3.5%5.2%2.3%1.5%
May 202651%10.2%8.3%6.8%5.6%5.6%4.5%4.5%2.5%1%
Jun 202658.6%9.6%6.4%5.2%4.3%5.2%4.3%3.4%2.2%0.85%
Jul 202656.4%9.2%7.5%6.1%4%6.1%4%3.3%2.2%1%
Aug 202654.9%11%7.3%6%4.9%6%4%3.2%1.8%0.98%
Sep 202654.1%10.8%7.2%5.9%5.9%5.9%3.9%3.9%1.4%0.89%

How has the 32auctions and Handbid comparison changed over the last 12 months?

3 findings

How did search popularity change for charity auction software worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for Handbid worldwide fell 37.5% over 12 measured months, from 1.6K to 1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using 32auctions’ and Handbid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

32auctions

1 branded search term

  • 32auctions

Handbid

1 branded search term

  • handbid

How the Brand Demand Index is measured

Other head-to-heads among charity auction software

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