Bright Data vs Firecrawl:Which is more popular?
In September 2026, Firecrawl had more branded searches than Bright Data among web data extraction platforms worldwide. Firecrawl had about 135,000 branded searches, while Bright Data had 71,700. Firecrawl made up 20.2% of all web data extraction platform searches we track, and Bright Data accounted for 10.8%. When we asked ChatGPT and Google AI Overviews about web data extraction platforms, Bright Data and Firecrawl each appeared in four of the five answers. Bright Data was mentioned before Firecrawl in three out of five answers.
Who do people search for more?
Firecrawl, about 88% more searches than Bright Data
Who does AI mention more?
Both were mentioned in 4 of 5 answers.
Who does AI recommend more?
Bright Data, named ahead of Firecrawl in 3 of 5 answers
Follow Bright Data vs Firecrawl and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top web data extraction platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Bright Data and Firecrawl were each mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Bright Data was listed before Firecrawl in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Apify1st
Bright Data2nd
Firecrawl3rd
Browse AI4th
Web Scraper5th
Octoparse6th
Zyte7th
Oxylabs–
ScrapingBee–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Apify4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Firecrawl4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Bright Data4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Browse AI3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Octoparse3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Web Scraper2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Zyte1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Oxylabs0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
ScrapingBee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about web data extraction platforms
5 answers
Asked ChatGPT
“Which web data extraction platform should I use?”
Asked ChatGPT
“What are the best web data extraction platforms?”
Asked ChatGPT
“What's the best web data extraction platform for structured business data?”
Searched Google, AI Overview
“website data extraction”
Searched Google, AI Overview
“web scraping platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Bright Data or Firecrawl more popular in search?
This chart shows how often people search Google for Bright Data and Firecrawl by name. Each line represents a brand's share of searches for all nine web data extraction platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Firecrawl, Bright Data. The figures are in the table below the chart.
View monthly share of searches table
| Month | Apify | Firecrawl | Bright Data | Oxylabs | Browse AI | Octoparse | ScrapingBee | Zyte | Web Scraper |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 33.9% | 15.1% | 11.9% | 10.1% | 18.6% | 6.7% | 2% | 1.4% | 0.26% |
| Nov 2025 | 37.3% | 13.6% | 13.2% | 9.1% | 16.8% | 6.1% | 1.8% | 1.8% | 0.29% |
| Dec 2025 | 38.8% | 17.3% | 13.7% | 9.5% | 11.8% | 5.2% | 1.9% | 1.6% | 0.3% |
| Jan 2026 | 38.2% | 20.8% | 13.5% | 9.4% | 9.5% | 5.1% | 1.9% | 1.3% | 0.3% |
| Feb 2026 | 43.7% | 19.4% | 12.7% | 8.8% | 7.3% | 4.8% | 1.8% | 1.2% | 0.34% |
| Mar 2026 | 47% | 21% | 11.1% | 7.7% | 6.4% | 4.2% | 1.3% | 1% | 0.24% |
| Apr 2026 | 45.8% | 24.9% | 10.8% | 7.5% | 5.1% | 3.4% | 1.2% | 1% | 0.24% |
| May 2026 | 50.6% | 22.6% | 9.8% | 6.8% | 4.6% | 3% | 1.4% | 0.92% | 0.18% |
| Jun 2026 | 51% | 22.8% | 9.9% | 6.9% | 4.7% | 2.5% | 1.1% | 0.92% | 0.14% |
| Jul 2026 | 52.9% | 19.3% | 10.3% | 8.7% | 4% | 2.6% | 1.2% | 0.97% | 0.13% |
| Aug 2026 | 52.3% | 23.3% | 10.1% | 5.8% | 3.9% | 2.1% | 1.1% | 1.2% | 0.1% |
| Sep 2026 | 55.4% | 20.2% | 10.8% | 5% | 4.1% | 1.8% | 1.5% | 1% | 0.11% |
How has the Bright Data and Firecrawl comparison changed over the last 12 months?
3 findings
- Firecrawl was ahead of Bright Data in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bright Data’s share of searches among web data extraction platforms worldwide moved from 11.9% to 10.8%, and its estimated monthly branded searches moved from 58.6K to 71.7K.
- Across the 12 months ending September 2026, Firecrawl’s share of searches among web data extraction platforms worldwide moved from 15.1% to 20.2%, and its estimated monthly branded searches moved from 74K to 135K.
How did search popularity change for web data extraction platforms worldwide in September 2026?
2 changes

In September 2026, Bright Data gained share of searches among web data extraction platforms worldwide, from 10.1% to 10.8%.

In September 2026, Firecrawl lost share of searches among web data extraction platforms worldwide, from 23.3% to 20.2%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Bright Data’s and Firecrawl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bright Data
3 branded search terms
- bright data
- bright data app
- brightdata
Firecrawl
1 branded search term
- firecrawl
Other head-to-heads among web data extraction platforms

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.