Brandwave

Chroma vs Milvus:Which is more popular by branded search?

In August 2026, Milvus had more branded searches than Chroma among vector database platforms worldwide. Milvus was estimated to have 27.1K branded searches compared to Chroma’s 8.1K, and held a 21.1% Share of Search versus Chroma’s 6.3%. These are worldwide searches for English-language branded terms.

Share of Search among vector database platforms worldwide in August 2026Which is more popular in search, Chroma or Milvus?
Chroma6.3%8.1K searches
vs
Milvus21.1%27.1K searches

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Which is more popular in search, Chroma or Milvus?

Compare the databases used to store embeddings. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Chroma and Milvus among vector database platforms worldwide, by month

Share of Search by month for Milvus, Chroma. The figures are in the table below the chart.

View monthly share of search table
MonthQdrantPineconeMilvusWeaviateChroma
Oct 202541.8%6.5%28%15.3%8.4%
Nov 202541.9%6.3%28%15.4%8.4%
Dec 202545.7%8.2%25%13.7%7.5%
Jan 202644.1%11.4%24.1%13.2%7.2%
Feb 202641.8%16%22.9%12.5%6.8%
Mar 202641.4%19%22.7%10.1%6.8%
Apr 202640.8%18.8%22.3%10%8.2%
May 202639.8%22.2%21.8%9.7%6.5%
Jun 202645.1%25%16.5%7.4%6%
Jul 202642.9%23.8%19.2%7%7%
Aug 202638.6%26.2%21.1%7.7%6.3%
Sep 2026—————

How has the Chroma and Milvus comparison changed over the last 12 months?

  • Milvus was ahead of Chroma in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Chroma’s estimated Share of Search among vector database platforms worldwide moved from 8.4% to 6.3%, and its estimated monthly branded searches moved from 12.1K to 8.1K.
  • Across the 11 months ending August 2026, Milvus’ estimated Share of Search among vector database platforms worldwide moved from 28% to 21.1%, and its estimated monthly branded searches moved from 40.5K to 27.1K.

How did search popularity change for vector database platforms worldwide in August 2026?

  1. In August 2026, Weaviate overtook Chroma to rank 4th among vector database platforms worldwide, at 7.7%.

  2. In August 2026, Milvus gained estimated Share of Search among vector database platforms worldwide, from 19.2% to 21.1%.

  3. In August 2026, Chroma lost estimated Share of Search among vector database platforms worldwide, from 7% to 6.3%.

How each brand is measured

Brandwave collects information about searches that people make online using Chroma’s and Milvus’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Chroma

1 branded search term

  • chroma db

Milvus

1 branded search term

  • milvus

How the Brand Demand Index is measured

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