Brandwave

ServiceM8 vs Simpro:Which is more popular by branded search?

In August 2026, ServiceM8 had more branded searches than Simpro among trades business software worldwide. ServiceM8 was estimated to have 40.7K branded searches compared to Simpro’s 36K, and held a 26.6% Share of Search versus Simpro’s 23.5%. These are worldwide searches for English-language branded terms.

Share of Search among trades business software worldwide in August 2026Which is more popular in search, ServiceM8 or Simpro?
ServiceM826.6%40.7K searches
vs
Simpro23.5%36K searches

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Which is more popular in search, ServiceM8 or Simpro?

Compare the systems trades businesses run on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

ServiceM8 and Simpro among trades business software worldwide, by month

Share of Search by month for ServiceM8, Simpro. The figures are in the table below the chart.

View monthly share of search table
MonthServiceTitanServiceM8SimproJobberTradify
Oct 202553.5%19.7%25.6%0.99%0.24%
Nov 202551.2%23%24.6%0.95%0.28%
Dec 202555.9%20.6%22%1.3%0.26%
Jan 202655.6%20.5%22.4%1.2%0.31%
Feb 202648.4%26.6%23.6%1.1%0.31%
Mar 202650.5%22.7%24.8%1.1%0.8%
Apr 202652.9%23.8%21.3%1.2%0.82%
May 202645.9%25.2%27.2%1%0.71%
Jun 202648.2%26.5%23.6%1.1%0.55%
Jul 202648.3%26.6%23.5%1.1%0.52%
Aug 202648.3%26.6%23.5%1.1%0.52%
Sep 2026—————

How has the ServiceM8 and Simpro comparison changed over the last 12 months?

  • The lead changed hands 5 times in the 11 months ending August 2026: ServiceM8 took it in February 2026, Simpro took it in March 2026, ServiceM8 took it in April 2026, Simpro took it in May 2026, ServiceM8 took it in June 2026.
  • Across the 11 months ending August 2026, ServiceM8’s estimated Share of Search among trades business software worldwide moved from 19.7% to 26.6%, and its estimated monthly branded searches moved from 33.4K to 40.7K.
  • Across the 11 months ending August 2026, Simpro’s estimated Share of Search among trades business software worldwide moved from 25.6% to 23.5%, and its estimated monthly branded searches moved from 43.4K to 36K.

How did search popularity change for trades business software worldwide in August 2026?

  1. Simpro’s estimated Share of Search among trades business software worldwide has lost ground for 3 months in a row, from 27.2% to 23.5% in August 2026.

  2. Estimated monthly branded searches for ServiceM8 worldwide rose 21.9% over 11 measured months, from 33.4K to 40.7K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using ServiceM8’s and Simpro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ServiceM8

3 branded search terms

  • service m8
  • servicem8
  • servicem8 app

Simpro

3 branded search terms

  • simpro
  • simpro job management software
  • simpro software

How the Brand Demand Index is measured

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