Brandwave

Terminal emulators:Which brands are most popular in search?

In August 2026, Alacritty was the most searched among terminal emulators worldwide, with an estimated 110K branded searches and 41.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Alacritty41.4%
  2. iTerm222.8%
  3. Windows Terminal18.6%
  4. Warp15.2%
  5. Hyper2%

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Share of SearchLeaderboard

Compare the terminals developers work in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among terminal emulators worldwide, by month

Share of Search by month for Alacritty, iTerm2, Windows Terminal, Warp, Hyper. The figures are in the table below the chart.

View monthly share of search table
MonthAlacrittyiTerm2Windows TerminalWarpHyper
Oct 202544.6%20%16.4%16.4%2.7%
Nov 202547.7%21.4%14.3%14.3%2.3%
Dec 202549%21.9%14.7%12%2.4%
Jan 202649.2%22.1%14.7%12.1%2%
Feb 202640.8%27.3%15%15%2%
Mar 202636%29.3%19.7%13.2%1.8%
Apr 202638.2%25.6%17.1%17.1%1.9%
May 202638.2%25.6%17.1%17.1%1.9%
Jun 202638.1%25.7%17.2%17.2%1.9%
Jul 202641.4%22.8%18.6%15.2%2%
Aug 202641.4%22.8%18.6%15.2%2%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Alacritty

    41.4%

    Held 1st. 110K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.iTerm2

    22.8%

    Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Windows Terminal

    18.6%

    Held 3rd. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Warp

    15.2%

    Held 4th. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Hyper

    2%

    Held 5th. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among terminal emulators worldwide?

In August 2026, Alacritty was the most searched among terminal emulators worldwide, with an estimated 110K branded searches and 41.4% estimated Share of Search within this set. iTerm2 is in 2nd place, 18.6 percentage points behind at 22.8% Share of Search.

Global terminal emulators, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Alacritty44.6% → 41.4%49.2%Jan 202636%Mar 20261st
iTerm220% → 22.8%29.3%Mar 202620%Oct 20252nd
Windows Terminal16.4% → 18.6%19.7%Mar 202614.3%Nov 20254th → 3rd
Warp16.4% → 15.2%17.2%Jun 202612%Dec 20253rd → 4th
Hyper2.7% → 2%2.7%Oct 20251.8%Mar 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Alacritty’s estimated Share of Search among terminal emulators worldwide decreased from 44.6% to 41.4%.
  • Across the 11 months ending August 2026, iTerm2’s estimated Share of Search among terminal emulators worldwide increased from 20% to 22.8%.
  • Across the 11 months ending August 2026, Windows Terminal’s estimated Share of Search among terminal emulators worldwide increased from 16.4% to 18.6%.
  • Across the 11 months ending August 2026, Warp’s estimated Share of Search among terminal emulators worldwide decreased from 16.4% to 15.2%.
  • Across the 11 months ending August 2026, Hyper’s estimated Share of Search among terminal emulators worldwide decreased from 2.7% to 2%.
  • Across the 11 months ending August 2026, Alacritty’s estimated Share of Search among terminal emulators worldwide peaked at 49.2% in January 2026 and was lowest at 36% in March 2026.
  • Across the 11 months ending August 2026, iTerm2’s estimated Share of Search among terminal emulators worldwide peaked at 29.3% in March 2026 and was lowest at 20% in October 2025.
  • Across the 11 months ending August 2026, Windows Terminal’s estimated Share of Search among terminal emulators worldwide peaked at 19.7% in March 2026 and was lowest at 14.3% in November 2025.
  • Across the 11 months ending August 2026, Warp’s estimated Share of Search among terminal emulators worldwide peaked at 17.2% in June 2026 and was lowest at 12% in December 2025.
  • Across the 11 months ending August 2026, Windows Terminal rose from 4th to 3rd among terminal emulators worldwide.
  • Across the 11 months ending August 2026, Warp fell from 3rd to 4th among terminal emulators worldwide.

How did search popularity change for terminal emulators worldwide in August 2026?

  1. Estimated monthly branded searches for Hyper worldwide fell 33.3% over 11 measured months, from 8.1K to 5.4K in August 2026.

  2. Estimated monthly branded searches for Alacritty worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026.

  3. Estimated monthly branded searches for Warp worldwide fell 18.2% over 11 measured months, from 49.5K to 40.5K in August 2026.

How the Brand Demand Index is measured

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