Brandwave

Loxo vs SeekOut:Which is more popular?

In September 2026, Loxo had more branded searches than SeekOut among talent sourcing platforms worldwide. Loxo had about 22,700 branded searches, while SeekOut had 15,200. Loxo made up 22.2% of all talent sourcing platform searches we track, and SeekOut accounted for 14.8%. When we asked ChatGPT and Google AI Overviews about talent sourcing platforms, SeekOut appeared in four of the five answers and Loxo in one. SeekOut was mentioned before Loxo in four out of five answers.

Among talent sourcing platforms worldwide in September 2026

Who do people search for more?

Loxo, about 50% more searches than SeekOut

Loxo 22.7K searchesSeekOut 15.2K searches

Who does AI mention more?

SeekOut, mentioned in 4 of 5 answers, Loxo in 1

SeekOut in 4 of 5Loxo in 1 of 5

Who does AI recommend more?

SeekOut, named ahead of Loxo in 4 of 5 answers

SeekOut first in 4Loxo first in 1

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Top talent sourcing platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, SeekOut was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Loxo was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. SeekOut was listed before Loxo in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. LinkedIn Recruiter1st
  2. hireEZ2nd
  3. SeekOut3rd
  4. Gem4th
  5. Loxo5th
  6. AmazingHiring6th
  7. Fetcher7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • LinkedIn Recruiter5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • hireEZ5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Gem5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • SeekOut4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • AmazingHiring2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Loxo1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fetcher1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about talent sourcing platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Loxo or SeekOut more popular in search?

This chart shows how often people search Google for Loxo and SeekOut by name. Each line represents a brand's share of searches for all seven talent sourcing platforms we track, month by month, from English-language searches worldwide.

Loxo and SeekOut among talent sourcing platforms worldwide, by month

Share of searches by month for Loxo, SeekOut. The figures are in the table below the chart.

View monthly share of searches table
MonthLinkedIn RecruiterLoxoSeekOutFetcherhireEZAmazingHiringGem
Oct 202545.5%17.1%16.8%9.7%9.1%1.7%0%
Nov 202542.1%19.3%19%9.1%8.4%2%0.01%
Dec 202546.4%17.4%17.1%9.8%7.7%1.5%0.01%
Jan 202647.9%18%14.5%10.1%8%1.5%<0.01%
Feb 202646.9%21.5%14.2%8.2%7.7%1.5%<0.01%
Mar 202647%17.7%14.3%9.9%9.2%1.8%<0.01%
Apr 202647.1%17.8%14.3%9.9%9.4%1.5%<0.01%
May 202643.9%20.2%16.3%9.4%8.5%1.7%0.03%
Jun 202649.1%18.4%14.9%8.5%7.7%1.3%<0.01%
Jul 202647.8%22%14.5%8.3%6.1%1.3%<0.01%
Aug 202647.7%22%14.5%8.3%6.2%1.3%<0.01%
Sep 202648.4%22.2%14.8%8.4%5.2%0.98%<0.01%

How has the Loxo and SeekOut comparison changed over the last 12 months?

3 findings
  • Loxo was ahead of SeekOut in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Loxo’s share of searches among talent sourcing platforms worldwide moved from 17.1% to 22.2%, and its estimated monthly branded searches moved from 18.6K to 22.7K.
  • Across the 12 months ending September 2026, SeekOut’s share of searches among talent sourcing platforms worldwide moved from 16.8% to 14.8%, and its estimated monthly branded searches moved from 18.3K to 15.2K.

How did search popularity change for talent sourcing platforms worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Loxo worldwide rose 22.1% over 12 measured months, from 18.6K to 22.7K in September 2026.

  2. Estimated monthly branded searches for SeekOut worldwide fell 17.1% over 12 measured months, from 18.3K to 15.2K in September 2026.

How are branded searches counted?

10 search terms

Brandwave collects information about searches that people make online using Loxo’s and SeekOut’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Loxo

6 branded search terms

  • loxo
  • loxo app
  • loxo co
  • loxo recruiting
  • loxo recruitment
  • loxo software

SeekOut

4 branded search terms

  • seekout
  • seekout app
  • seekout recruiting
  • seekout software

How the Brand Demand Index is measured

Other head-to-heads among talent sourcing platforms

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