Brandwave

BLUETTI vs EcoFlow:Which is searched more?

In September 2026, EcoFlow had more branded searches than BLUETTI among solar generator brands worldwide. EcoFlow was estimated to have 673K branded searches compared to BLUETTI’s 301K, and held a 26% Share of Search versus BLUETTI’s 11.6%. These are worldwide searches for English-language branded terms.

Share of Search among solar generator brands worldwide in September 2026Which is more popular in search, BLUETTI or EcoFlow?
BLUETTI11.6%301K searches
vs
EcoFlow26%673K searches

Follow BLUETTI vs EcoFlow and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, BLUETTI or EcoFlow?

Compare the solar generator brands brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

BLUETTI and EcoFlow among solar generator brands worldwide, by month

Share of Search by month for EcoFlow, BLUETTI. The figures are in the table below the chart.

View monthly share of search table
MonthAnkerEcoFlowBLUETTIJackeryGeneracGoal Zero
Oct 202543.6%29.3%13.1%7.2%5.9%0.97%
Nov 202538.9%32%14.3%9.6%4.3%0.86%
Dec 202546.6%25.6%14%7.7%5.1%1%
Jan 202635.4%29.1%13%8.7%13%0.79%
Feb 202641.9%28%15.3%6.9%6.9%0.92%
Mar 202642.9%28.9%12.9%8.6%5.8%0.95%
Apr 202643.7%29.4%13.2%8.8%4%0.97%
May 202644.8%30.1%11%9%4.1%0.99%
Jun 202642.1%28.4%12.7%10.4%5.7%0.76%
Jul 202641.6%28%12.5%10.2%6.9%0.75%
Aug 202639.1%32.2%11.8%9.6%6.5%0.87%
Sep 202647%26%11.6%9.5%5.2%0.7%

How has the BLUETTI and EcoFlow comparison changed over the last 12 months?

  • EcoFlow was ahead of BLUETTI in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, BLUETTI’s estimated Share of Search among solar generator brands worldwide moved from 13.1% to 11.6%, and its estimated monthly branded searches held steady at 301K.
  • Across the 12 months ending September 2026, EcoFlow’s estimated Share of Search among solar generator brands worldwide moved from 29.3% to 26%, and its estimated monthly branded searches held steady at 673K.

How did search popularity change for solar generator brands worldwide in September 2026?

  1. In September 2026, EcoFlow lost estimated Share of Search among solar generator brands worldwide, from 32.2% to 26%.

  2. BLUETTI’s estimated Share of Search among solar generator brands worldwide has lost ground for 3 months in a row, from 12.7% to 11.6% in September 2026.

Other head-to-heads among solar generator brands

How each brand is measured

Brandwave collects information about searches that people make online using BLUETTI’s and EcoFlow’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

BLUETTI

1 branded search term

  • bluetti

EcoFlow

1 branded search term

  • ecoflow

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.