SocialChain vs VaynerMedia:Which is more popular by branded search?

Name: SocialChain vs VaynerMedia: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, VaynerMedia had more branded searches than SocialChain among social media agencies worldwide. VaynerMedia was estimated to have 12.1K branded searches compared to SocialChain’s 3.6K, and held a 37.7% Share of Search versus SocialChain’s 11.2%. These are worldwide searches for English-language branded terms.

Share of Search among social media agencies worldwide in August 2026Which is more popular in search, SocialChain or VaynerMedia?

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Which is more popular in search, SocialChain or VaynerMedia?

Compare the social media agencies businesses hire. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

SocialChain and VaynerMedia among social media agencies worldwide, by month

Month	We Are Social	VaynerMedia	SocialChain	Sociallyin	Ignite Social Media	Digital Third Coast
Oct 2025	45.6%	30.4%	16.6%	6%	0.8%	0.53%
Nov 2025	48.8%	32.5%	9.7%	7.9%	0.7%	0.46%
Dec 2025	39.9%	39.9%	11.9%	6.5%	1.1%	0.7%
Jan 2026	39.9%	39.9%	14.5%	4.2%	0.86%	0.7%
Feb 2026	45%	36.8%	13.4%	3.2%	0.97%	0.65%
Mar 2026	46.6%	38%	11.3%	2.7%	0.82%	0.55%
Apr 2026	46.2%	37.7%	11.2%	3.3%	0.81%	0.67%
May 2026	46.3%	37.8%	11.2%	3.3%	0.66%	0.66%
Jun 2026	50.1%	33.5%	12.2%	2.4%	0.89%	0.89%
Jul 2026	46.1%	37.7%	11.2%	3.1%	1%	0.81%
Aug 2026	46.1%	37.7%	11.2%	2.7%	1.2%	1%
Sep 2026	—	—	—	—	—	—

How has the SocialChain and VaynerMedia comparison changed over the last 12 months?

3 findings

VaynerMedia was ahead of SocialChain in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, SocialChain’s estimated Share of Search among social media agencies worldwide moved from 16.6% to 11.2%, and its estimated monthly branded searches moved from 8.1K to 3.6K.
Across the 11 months ending August 2026, VaynerMedia’s estimated Share of Search among social media agencies worldwide moved from 30.4% to 37.7%, and its estimated monthly branded searches moved from 14.8K to 12.1K.

How did search popularity change for social media agencies worldwide in August 2026?

2 changes

Estimated monthly branded searches for SocialChain worldwide fell 55.6% over 11 measured months, from 8.1K to 3.6K in August 2026.
Estimated monthly branded searches for VaynerMedia worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using SocialChain’s and VaynerMedia’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.