Infobip vs Sinch:Which is more popular by branded search?
In August 2026, Infobip had more branded searches than Sinch among SMS gateway platforms worldwide. Infobip was estimated to have 49.7K branded searches compared to Sinch’s 41.1K, and held a 5.8% Share of Search versus Sinch’s 4.8%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Infobip or Sinch?
Compare the gateways businesses send text messages through. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Infobip, Sinch. The figures are in the table below the chart.
View monthly share of search table
| Month | Twilio | Vonage | Infobip | Sinch | MessageBird |
|---|---|---|---|---|---|
| Oct 2025 | 75.8% | 10.4% | 6.8% | 4.6% | 2.5% |
| Nov 2025 | 74.5% | 10.3% | 6.7% | 5.5% | 3% |
| Dec 2025 | 71.6% | 12% | 6.4% | 6.5% | 3.5% |
| Jan 2026 | 72.9% | 12.2% | 6.5% | 5.4% | 2.9% |
| Feb 2026 | 74.6% | 10.2% | 6.7% | 5.5% | 3% |
| Mar 2026 | 76.7% | 10.5% | 5.6% | 4.6% | 2.5% |
| Apr 2026 | 78.5% | 8.8% | 5.8% | 4.7% | 2.1% |
| May 2026 | 78.5% | 8.8% | 5.8% | 4.7% | 2.1% |
| Jun 2026 | 78.9% | 8.9% | 5.8% | 4.8% | 1.7% |
| Jul 2026 | 78.8% | 8.9% | 5.8% | 4.8% | 1.7% |
| Aug 2026 | 79.1% | 8.9% | 5.8% | 4.8% | 1.4% |
| Sep 2026 | — | — | — | — | — |
How has the Infobip and Sinch comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Sinch took it in December 2025, Infobip took it in January 2026.
- Across the 11 months ending August 2026, Infobip’s estimated Share of Search among SMS gateway platforms worldwide moved from 6.8% to 5.8%, and its estimated monthly branded searches moved from 60.6K to 49.7K.
- Across the 11 months ending August 2026, Sinch’s estimated Share of Search among SMS gateway platforms worldwide moved from 4.6% to 4.8%, and its estimated monthly branded searches moved from 41K to 41.1K.
How did search popularity change for SMS gateway platforms worldwide in August 2026?
1 change
Estimated monthly branded searches for Infobip worldwide fell 18.1% over 11 measured months, from 60.6K to 49.7K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Infobip’s and Sinch’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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