GemPages vs PageFly:Which is more popular?
In September 2026, GemPages had more branded searches than PageFly among shopify page builders worldwide. GemPages had about 4,400 branded searches, while PageFly had 3,600. GemPages made up 25.8% of all shopify page builder searches we track, and PageFly accounted for 21.1%. When we asked ChatGPT and Google AI Overviews about shopify page builders, both GemPages and PageFly appeared in all five answers. PageFly was mentioned before GemPages in every answer.
Who do people search for more?
GemPages, about 22% more searches than PageFly
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
PageFly, named ahead of GemPages in every answer
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Top shopify page builders in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, both GemPages and PageFly showed up in all five answers. PageFly was listed before GemPages in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
GemPages5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
PageFly5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
EComposer4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Replo3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Shogun1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Foxify0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about shopify page builders
5 answers
Asked ChatGPT
“Which Shopify page builder should I use?”
Asked ChatGPT
“What are the best Shopify page builders?”
Asked ChatGPT
“What's the best Shopify page builder for landing pages that convert?”
Searched Google, AI Overview
“shopify page builder”
Searched Google, AI Overview
“best shopify page builder”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Is GemPages or PageFly more popular in search?
This chart shows how often people search Google for GemPages and PageFly by name. Each line represents a brand's share of searches for all six shopify page builders we track, month by month, from English-language searches worldwide.
Share of searches by month for GemPages, PageFly. The figures are in the table below the chart.
View monthly share of searches table
| Month | Replo | GemPages | PageFly | Foxify | EComposer | Shogun |
|---|---|---|---|---|---|---|
| Oct 2025 | 33.1% | 18% | 18% | 27.1% | 2.7% | 1.1% |
| Nov 2025 | 29.6% | 16.1% | 19.7% | 29.6% | 3.9% | 1.2% |
| Dec 2025 | 28.7% | 19.1% | 19.1% | 28.7% | 3.1% | 1.1% |
| Jan 2026 | 33% | 18% | 22% | 22% | 2.9% | 2% |
| Feb 2026 | 39% | 17.3% | 21.3% | 17.3% | 3.5% | 1.5% |
| Mar 2026 | 35.9% | 19.6% | 23.9% | 16% | 3.2% | 1.4% |
| Apr 2026 | 36% | 19.6% | 24% | 16% | 3.2% | 1.2% |
| May 2026 | 39.8% | 17.7% | 21.7% | 17.7% | 2.4% | 0.84% |
| Jun 2026 | 36.7% | 19.9% | 19.9% | 19.9% | 2.7% | 0.95% |
| Jul 2026 | 30.4% | 24.9% | 20.3% | 20.3% | 3.3% | 0.78% |
| Aug 2026 | 31.8% | 26% | 21.2% | 17.3% | 2.8% | 0.82% |
| Sep 2026 | 31.7% | 25.8% | 21.1% | 17% | 3.5% | 0.82% |
How has the GemPages and PageFly comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: GemPages took it in July 2026.
- Across the 12 months ending September 2026, GemPages’ share of searches among shopify page builders worldwide moved from 18% to 25.8%, and its estimated monthly branded searches moved from 6.6K to 4.4K.
- Across the 12 months ending September 2026, PageFly’s share of searches among shopify page builders worldwide moved from 18% to 21.1%, and its estimated monthly branded searches moved from 6.6K to 3.6K.
How did search popularity change for shopify page builders worldwide in September 2026?
2 changes
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using GemPages’ and PageFly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among shopify page builders

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