Brandwave

Bosch vs DeWalt:Which is more popular by branded search?

In August 2026, DeWalt had more branded searches than Bosch among power planers worldwide. DeWalt was estimated to have 673K branded searches compared to Bosch’s 206K, and held a 29.8% Share of Search versus Bosch’s 9.1%. These are worldwide searches for English-language branded terms.

Share of Search among power planers worldwide in August 2026Which is more popular in search, Bosch or DeWalt?
Bosch9.1%206K searches
vs
DeWalt29.8%673K searches

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Which is more popular in search, Bosch or DeWalt?

Compare the power planers people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bosch and DeWalt among power planers worldwide, by month

Share of Search by month for DeWalt, Bosch. The figures are in the table below the chart.

View monthly share of search table
MonthMakitaDeWaltRyobiBoschMetaboTriton
Oct 202545.9%25.3%20.7%7.8%0.25%0.06%
Nov 202542.1%28.4%23.2%5.9%0.34%0.06%
Dec 202539.1%32.2%21.5%6.7%0.32%0.07%
Jan 202637%30.2%24.7%7.7%0.3%0.07%
Feb 202639.3%32.1%21.5%6.7%0.32%0.08%
Mar 202639.6%26.6%26.6%6.8%0.32%0.06%
Apr 202635%28.6%28.6%7.3%0.34%0.12%
May 202635%28.6%28.6%7.3%0.34%0.06%
Jun 202635%28.7%28.7%7.2%0.34%0.06%
Jul 202634.5%28.2%28.2%8.7%0.34%0.07%
Aug 202636.4%29.8%24.3%9.1%0.36%0.06%
Sep 2026——————

How has the Bosch and DeWalt comparison changed over the last 12 months?

  • DeWalt was ahead of Bosch in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Bosch’s estimated Share of Search among power planers worldwide moved from 7.8% to 9.1%, and its estimated monthly branded searches moved from 207K to 206K.
  • Across the 11 months ending August 2026, DeWalt’s estimated Share of Search among power planers worldwide moved from 25.3% to 29.8%, and its estimated monthly branded searches held steady at 673K.

How did search popularity change for power planers worldwide in August 2026?

  1. In August 2026, DeWalt gained estimated Share of Search among power planers worldwide, from 28.2% to 29.8%.

How each brand is measured

Brandwave collects information about searches that people make online using Bosch’s and DeWalt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bosch

3 branded search terms

  • bosch washer
  • bosch washing machine
  • bosch-home com

DeWalt

1 branded search term

  • dewalt

How the Brand Demand Index is measured

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