Brandwave

Canon vs Epson:Which is searched more?

In September 2026, Epson had more branded searches than Canon among plotter printer brands worldwide. Epson was estimated to have 673K branded searches compared to Canon’s 90.5K, and held an 86.5% Share of Search versus Canon’s 11.6%. These are worldwide searches for English-language branded terms.

Share of Search among plotter printer brands worldwide in September 2026Which is more popular in search, Canon or Epson?
Canon11.6%90.5K searches
vs
Epson86.5%673K searches

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Which is more popular in search, Canon or Epson?

Compare the plotter printer brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Canon and Epson among plotter printer brands worldwide, by month

Share of Search by month for Epson, Canon. The figures are in the table below the chart.

View monthly share of search table
MonthEpsonCanonHPRoland
Oct 202585.1%11.4%3.4%0.01%
Nov 202586.5%11.6%1.9%0.01%
Dec 202585.6%11.5%2.8%0.01%
Jan 202685.7%11.5%2.8%<0.01%
Feb 202686.1%11.6%2.3%<0.01%
Mar 202685.6%11.5%2.8%0.02%
Apr 202688.3%9.7%1.9%0.01%
May 202688.3%9.7%1.9%0.01%
Jun 202688.6%9.7%1.6%0.01%
Jul 202688.7%9.7%1.6%<0.01%
Aug 202686.5%11.6%1.9%0.01%
Sep 202686.5%11.6%1.9%<0.01%

How has the Canon and Epson comparison changed over the last 12 months?

  • Epson was ahead of Canon in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Canon’s estimated Share of Search among plotter printer brands worldwide moved from 11.4% to 11.6%, and its estimated monthly branded searches held steady at 90.5K.
  • Across the 12 months ending September 2026, Epson’s estimated Share of Search among plotter printer brands worldwide moved from 85.1% to 86.5%, and its estimated monthly branded searches held steady at 673K.

How did search popularity change for plotter printer brands worldwide in September 2026?

  1. Canon’s estimated Share of Search among plotter printer brands worldwide has gained ground for 3 months in a row, from 9.7% to 11.6% in September 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Canon’s and Epson’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Canon

1 branded search term

  • canon pixma

Epson

1 branded search term

  • epson

How the Brand Demand Index is measured

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