Brandwave

Payment orchestration platforms:Which brands are most popular in search?

In August 2026, Zooz was the most searched among payment orchestration platforms worldwide, with an estimated 40.5K branded searches and 84.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Zooz84.6%
  2. Payrix6.1%
  3. Spreedly6.1%
  4. Gr4vy2.1%
  5. Primer1.2%

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Share of SearchLeaderboard

Compare the platforms that route payments across providers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among payment orchestration platforms worldwide, by month

Share of Search by month for Zooz, Payrix, Spreedly, Gr4vy. The figures are in the table below the chart.

View monthly share of search table
MonthZoozPayrixSpreedlyGr4vyPrimer
Oct 202569.4%13.8%11.3%4.1%1.5%
Nov 202571.9%14.3%9.4%2.9%1.6%
Dec 202574.1%12%9.7%2.9%1.3%
Jan 202667.3%16.4%10.9%3.9%1.5%
Feb 202667.1%16.3%10.9%3.9%1.8%
Mar 202670.9%11.5%11.5%4.2%1.9%
Apr 202686.1%6.3%5.1%1.8%0.68%
May 202685.3%6.2%5%2.2%1.2%
Jun 202684.6%6.1%6.1%2.1%1.2%
Jul 202684.8%6.1%6.1%1.8%1.2%
Aug 202684.6%6.1%6.1%2.1%1.2%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Zooz

    84.6%

    Held 1st. 40.5K estimated branded searches, 0% vs prior month. Share -0.2 points.

  2. 2.Payrix

    6.1%

    Held 2nd. 2.9K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Spreedly

    6.1%

    Held 3rd. 2.9K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Gr4vy

    2.1%

    Held 4th. 1K estimated branded searches, +13.6% vs prior month. Share +0.2 points.

  5. 5.Primer

    1.2%

    Held 5th. 590 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among payment orchestration platforms worldwide?

In August 2026, Zooz was the most searched among payment orchestration platforms worldwide, with an estimated 40.5K branded searches and 84.6% estimated Share of Search within this set. Payrix is in 2nd place, 78.5 percentage points behind at 6.1% Share of Search.

Global payment orchestration platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Zooz69.4% → 84.6%86.1%Apr 202667.1%Feb 20261st
Payrix13.8% → 6.1%16.4%Jan 20266.1%Jun 20262nd
Spreedly11.3% → 6.1%11.5%Mar 20265%May 20263rd
Gr4vy4.1% → 2.1%4.2%Mar 20261.8%Jul 20264th
Primer1.5% → 1.2%1.9%Mar 20260.68%Apr 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Zooz’s estimated Share of Search among payment orchestration platforms worldwide increased from 69.4% to 84.6%.
  • Across the 11 months ending August 2026, Payrix’s estimated Share of Search among payment orchestration platforms worldwide decreased from 13.8% to 6.1%.
  • Across the 11 months ending August 2026, Spreedly’s estimated Share of Search among payment orchestration platforms worldwide decreased from 11.3% to 6.1%.
  • Across the 11 months ending August 2026, Gr4vy’s estimated Share of Search among payment orchestration platforms worldwide decreased from 4.1% to 2.1%.
  • Across the 11 months ending August 2026, Zooz’s estimated Share of Search among payment orchestration platforms worldwide peaked at 86.1% in April 2026 and was lowest at 67.1% in February 2026.
  • Across the 11 months ending August 2026, Payrix’s estimated Share of Search among payment orchestration platforms worldwide peaked at 16.4% in January 2026 and was lowest at 6.1% in June 2026.
  • Across the 11 months ending August 2026, Spreedly’s estimated Share of Search among payment orchestration platforms worldwide peaked at 11.5% in March 2026 and was lowest at 5% in May 2026.
  • Across the 11 months ending August 2026, Gr4vy’s estimated Share of Search among payment orchestration platforms worldwide peaked at 4.2% in March 2026 and was lowest at 1.8% in July 2026.
  • Across the 11 months ending August 2026, Primer’s estimated Share of Search among payment orchestration platforms worldwide peaked at 1.9% in March 2026 and was lowest at 0.68% in April 2026.
  • Across the 11 months ending August 2026, Primer held steady: its estimated Share of Search among payment orchestration platforms worldwide moved less than 0.5 percentage points.

How did search popularity change for payment orchestration platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Zooz worldwide rose 82.4% over 11 measured months, from 22.2K to 40.5K in August 2026.

  2. Estimated monthly branded searches for Primer worldwide rose 22.9% over 11 measured months, from 480 to 590 in August 2026.

  3. Estimated monthly branded searches for Payrix worldwide fell 34.1% over 11 measured months, from 4.4K to 2.9K in August 2026.

  4. Estimated monthly branded searches for Gr4vy worldwide fell 23.1% over 11 measured months, from 1.3K to 1K in August 2026.

  5. Estimated monthly branded searches for Spreedly worldwide fell 19.4% over 11 measured months, from 3.6K to 2.9K in August 2026.

How the Brand Demand Index is measured

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