Brandwave

Miro vs Mural:Which is more popular by branded search?

In August 2026, Miro had more branded searches than Mural among online whiteboard platforms worldwide. Miro was estimated to have 1.3M branded searches compared to Mural’s 1.9K, and held an 87.1% Share of Search versus Mural’s 0.13%. These are worldwide searches for English-language branded terms.

Share of Search among online whiteboard platforms worldwide in August 2026Which is more popular in search, Miro or Mural?
Miro87.1%1.3M searches
vs
Mural0.13%1.9K searches

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Which is more popular in search, Miro or Mural?

Compare services and tools used to collaborate on a shared online whiteboard. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Miro and Mural among online whiteboard platforms worldwide, by month

Share of Search by month for Miro, Mural. The figures are in the table below the chart.

View monthly share of search table
MonthMiroFigJamLucidsparkMuralWhimsical
Oct 202591.8%6.7%1.3%0.12%0.08%
Nov 202590.4%8.1%1.3%0.13%0.07%
Dec 202588.9%9.7%1.3%0.12%0.05%
Jan 202688.9%9.6%1.3%0.13%0.06%
Feb 202692%6.7%1.1%0.14%0.06%
Mar 202692%6.8%1.1%0.12%0.05%
Apr 202693.3%5.6%0.91%0.13%0.05%
May 202692.2%6.7%0.9%0.13%0.07%
Jun 202690.7%8%1.1%0.15%0.08%
Jul 202690.8%8%0.93%0.14%0.1%
Aug 202687.1%11.4%1.3%0.13%0.07%
Sep 2026—————

How has the Miro and Mural comparison changed over the last 12 months?

  • Miro was ahead of Mural in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Miro’s estimated Share of Search among online whiteboard platforms worldwide moved from 91.8% to 87.1%, and its estimated monthly branded searches moved from 2.3M to 1.3M.
  • Across the 11 months ending August 2026, Mural’s estimated Share of Search among online whiteboard platforms worldwide moved from 0.12% to 0.13%, and its estimated monthly branded searches moved from 3K to 1.9K.

How did search popularity change for online whiteboard platforms worldwide in August 2026?

  1. In August 2026, Miro lost estimated Share of Search among online whiteboard platforms worldwide, from 90.8% to 87.1%.

  2. Estimated monthly branded searches for Mural worldwide fell 35.8% over 11 measured months, from 3K to 1.9K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Miro’s and Mural’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Miro

7 branded search terms

  • miro
  • miro ai
  • miro com
  • miro online whiteboard
  • miro whiteboard
  • online whiteboard miro
  • whiteboard miro

Mural

4 branded search terms

  • mural co
  • mural online whiteboard
  • mural whiteboard
  • online whiteboard mural

How the Brand Demand Index is measured

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