Brandwave

Managed service providers:Which brands are most popular in search?

In August 2026, DXC Technology was the most searched among managed service providers worldwide, with an estimated 165K branded searches and 97.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. DXC Technology97.4%
  2. Cloudability2.2%
  3. Atos0.15%
  4. Capgemini0.12%
  5. Wipro0.1%
  6. Cognizant0.08%

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Share of SearchLeaderboard

Compare the managed service providers teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among managed service providers worldwide, by month

Share of Search by month for DXC Technology, Cloudability. The figures are in the table below the chart.

View monthly share of search table
MonthDXC TechnologyCloudabilityAtosCapgeminiWiproCognizant
Oct 202596.9%2.5%0.13%0.19%0.13%0.1%
Nov 202597.4%2.1%0.16%0.13%0.13%0.08%
Dec 202597.5%2%0.12%0.15%0.15%0.08%
Jan 202697.4%2.1%0.13%0.16%0.1%0.07%
Feb 202697.4%2.1%0.1%0.16%0.1%0.07%
Mar 202697%2.5%0.15%0.13%0.08%0.08%
Apr 202696.9%2.6%0.15%0.15%0.1%0.08%
May 202697.8%1.8%0.13%0.1%0.08%0.07%
Jun 202697.4%2.2%0.1%0.13%0.1%0.07%
Jul 202697.8%1.8%0.13%0.13%0.1%0.07%
Aug 202697.4%2.2%0.15%0.12%0.1%0.08%
Sep 2026——————

This month’s ranking, August 2026

  1. Held 1st. 165K estimated branded searches, -17.9% vs prior month. Share -0.4 points.

  2. Held 2nd. 3.7K estimated branded searches, 0% vs prior month. Share +0.4 points.

  3. 3.Atos

    0.15%

    Held 3rd. 260 estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Capgemini

    0.12%

    Held 4th. 210 estimated branded searches, -19.2% vs prior month. Share 0 points.

  5. 5.Wipro

    0.1%

    Held 5th. 170 estimated branded searches, -19% vs prior month. Share 0 points.

  6. 6.Cognizant

    0.08%

    Held 6th. 140 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among managed service providers worldwide?

In August 2026, DXC Technology was the most searched among managed service providers worldwide, with an estimated 165K branded searches and 97.4% estimated Share of Search within this set. Cloudability is in 2nd place, 95.2 percentage points behind at 2.2% Share of Search.

Global managed service providers, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
DXC Technology96.9% → 97.4%97.8%May 202696.9%Apr 20261st
Cloudability2.5% → 2.2%2.6%Apr 20261.8%Jul 20262nd
Atos0.13% → 0.15%0.16%Nov 20250.1%Jun 20264th → 3rd
Capgemini0.19% → 0.12%0.19%Oct 20250.1%May 20263rd → 4th
Wipro0.13% → 0.1%0.15%Dec 20250.08%Mar 20265th
Cognizant0.1% → 0.08%0.1%Oct 20250.07%Jun 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Atos rose from 4th to 3rd among managed service providers worldwide.
  • Across the 11 months ending August 2026, Capgemini fell from 3rd to 4th among managed service providers worldwide.
  • Across the 11 months ending August 2026, DXC Technology, Cloudability, Wipro and Cognizant held steady: their estimated Share of Search among managed service providers worldwide each moved less than 0.5 percentage points.

How did search popularity change for managed service providers worldwide in August 2026?

  1. Estimated monthly branded searches for Capgemini worldwide fell 46.2% over 11 measured months, from 390 to 210 in August 2026.

  2. Estimated monthly branded searches for Wipro worldwide fell 34.6% over 11 measured months, from 260 to 170 in August 2026.

  3. Estimated monthly branded searches for Cognizant worldwide fell 33.3% over 11 measured months, from 210 to 140 in August 2026.

  4. Estimated monthly branded searches for Cloudability worldwide fell 29.7% over 11 measured months, from 5.2K to 3.7K in August 2026.

  5. Estimated monthly branded searches for DXC Technology worldwide fell 17.9% over 11 measured months, from 201K to 165K in August 2026.

How the Brand Demand Index is measured

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